Email & SMS Marketing Intern

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Understand lifecycle marketing best practices, strategies, and processes • Learn how to execute email & SMS campaigns within multiple different lifecycle platforms • Create email & SMS campaign calendars for a variety of clients • Write custom email & SMS copy to speak to different groups of contacts • Segment campaign audiences based on past customer behavior and demographic data • Build out targeted customer journeys based on previous site activity and purchase data • Analyze email & SMS performance and report on findings while providing strategic recommendations for the future • Optimize the lifecycle user experience based on learnings from performance data and A/B testing results • Assist the lifecycle team with ad hoc projects including reporting, execution, copywriting, etc. • Participate in end of semester project to demonstrate learnings in a client deliverable format

🎯 Requirements

• Strong interest in a career that blends creativity and analytics • Excellent oral and written communication skills • Outstanding editing and proofreading skills • Ability to prioritize and balance multiple tasks • Must be detail oriented • Must have a passion for storytelling • Must be enrolled in a course at a college or university and receiving credit for their participation in this internship program

🏖️ Benefits

• Monthly & quarterly team bonding activities • Fun, savvy, and hard-working team(s) • Full-remote flexibility