Fashion Paid Advertising Strategist

🕒 July 23

🌐 Colombia, Argentina, +3 more countries – Remote

🇨🇴 Colombia – Remote 🇦🇷 Argentina – Remote 🇧🇷 Brazil – Remote 🇲🇽 Mexico – Remote 🇺🇸 United States – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 31%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Power Digital Marketing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own execution, performance, and growth of campaigns within an assigned book of business • Tie paid advertising efforts to clients’ broader business goals • Collaborate with account leadership to develop and evolve service strategy within the broader media mix • Own reporting, optimizations, client communication, keyword research, ad copy development, bid optimizations, and routine campaign management • Execute performance marketing through paid social and paid media native platforms • Manage campaigns across Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads • Execute campaign builds and production end-to-end across channels, coordinating with Specialists where applicable • Lead performance optimizations relative to goals • Manage client budgets and advise on budget changes • Own internal strategic communication for client teams • Provide proactive updates on performance, strategy, recommendations, deliverables, and action items • Deliver weekly client progress recaps with performance insights and future recommendations • Apply marketing funnel, eCommerce, and lead generation strategies • Navigate roadblocks and adapt strategy to changing market conditions • Own performance reporting and strategy communication • Create and present performance reports from start to finish • Use data to tell a story and communicate results and next steps to clients and stakeholders • Employ AI technologies to enhance and optimize business processes • Use Power Digital’s Nova ecosystem within the department • Manage a portfolio of 5–7 accounts and contribute to KPI targets including team-member EBITDA and client churn

🎯 Requirements

• Advanced proficiency in spoken and written English • 2–3 years of digital marketing experience • 1–2 years of experience in an agency setting • Minimum 2 years of Direct Response marketing experience, specifically in E-Commerce, Lead Gen, or B2B • Minimum 2 years of experience with Meta Ads for direct response campaigns • Minimum 2 years of hands-on experience with Search Engine Marketing • Experience with bid optimization, keyword research, and ad copy development • Significant campaign management experience in one or more of: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads • Proficiency in Google/Microsoft Office Suite(s) • Proficiency in Google Analytics • Strong understanding of full-funnel marketing and paid media’s place in the funnel • Strong written and verbal communication skills • Strong organizational and project management skills • Self-motivated, with a strong desire to succeed • Excellent interpersonal skills • Strong work ethic and ability to learn quickly and independently • Interest in a long-lasting relationship with a growing company

🏖️ Benefits

• Equal Opportunity Employer • Diversity and inclusion emphasized • No application, processing, or training fees