Ecommerce Lifecycle Strategist

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Prismfly

11 - 50 employees

🛍️ eCommerce

☁️ SaaS

eCommerce • SaaS

Prismfly is a specialized agency focused on optimizing conversion rates and enhancing user experiences for ecommerce brands. They offer services in conversion rate optimization, full-stack development, and UX/UI design to drive revenue growth. Prismfly also provides lifecycle email and SMS marketing to improve customer retention and value. Their work includes comprehensive Shopify Plus development, aiming to create responsive and merchant-first user experiences. Known for data-driven strategies, Prismfly executes customer-centric experiments and designs tailored to improve ecommerce performance.

📋 Description

• Own and manage lifecycle campaigns from strategy to execution and analysis. • Conduct program and marketing audits for potential clients and confidently present findings and recommendations. • Build personalized customer journeys, identifying key touchpoints, pain points, and opportunities for improvement. • Serve as client-facing lead, translating technical insights into clear, actionable recommendations. • Coordinate creation of briefs, copy, art, text/HTML templates, email campaigns, etc. • Segment audiences and create tailored experiences to enhance customer engagement and loyalty. • Develop and implement strategies for each stage of the customer lifecycle, including acquisition, onboarding, retention, and advocacy. • Analyze customer data to derive insights and make data-driven decisions to improve customer lifetime value. • Collect and analyze customer feedback to make continuous improvements to the customer journey. • Drive positive customer reviews and ongoing engagement with loyalty programs. • Define key performance indicators (KPIs) to measure the success of lifecycle strategies and report on progress regularly. • Stay informed about industry trends and competitors’ customer strategies to identify areas for improvement.

🎯 Requirements

• 3 years of relevant hands-on experience • Proven experience in customer lifecycle management, email/SMS automation, or a related field. • Strong analytical skills with the ability to interpret data and draw actionable insights. • Excellent communication and collaboration skills. • Proficiency with marketing automation tools and CRM systems. • A passion for customer experience and a customer-centric mindset. • Strong project management skills and the ability to work on multiple initiatives simultaneously.

🏖️ Benefits

• Work with top-tier brands and software partners • Remote-first culture with daily connections on Slack and video chat

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