Director, Demand Generation

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $150k - $190k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

🦅 H1B Visa Sponsor

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Logo of Prosci

Prosci

201 - 500 employees

Founded 1994

🏢 Enterprise

📚 Education

💰 Private Equity Round on 2016-12

Enterprise • Education • Consulting

Prosci is a global leader in change management solutions, helping organizations and individuals achieve successful transformations. With over 25 years of research and a proven methodology, they empower leaders and teams to overcome change challenges and drive results. Prosci offers personalized solutions, including training, certification, advisory services, and a comprehensive suite of tools and resources to manage change effectively. Their services cater to a wide range of industries, aiming to integrate change management strategies effectively across different sectors. With a commitment to ongoing research and insights, Prosci continues to be a trusted partner for change readiness and implementation, serving clients in over 80 countries.

📋 Description

• Lead planning, execution, and optimization of integrated marketing programs. • Develop quarterly and annual demand generation plans aligned with business and marketing objectives. • Manage campaign calendars, priorities, and resource alignment across marketing functions. • Establish clear reporting and processes for global standards. • Partner with Sales and RevOps to support enterprise growth priorities. • Drive demand generation initiatives that support Prosci’s public programs, memberships, and digital offerings. • Serve as the central orchestrator for integrated conversion marketing campaigns across teams. • Lead, coach, and develop demand generation resources (team of 2-4).

🎯 Requirements

• 10+ years of progressive B2B marketing experience. • 5+ years leading demand generation, growth marketing, or revenue-focused marketing teams. • Experience supporting both digital/self-service and enterprise sales motions. • Demonstrated success driving qualified pipeline growth in a B2B environment. • Experience leading integrated campaigns across multiple channels. • Strong understanding of marketing automation, CRM systems, and modern demand generation practices. • Experience partnering closely with Sales and RevOps teams. • Strong analytical, strategic, and business acumen.

🏖️ Benefits

• comprehensive wellness benefits • generous flexible paid time off • holidays and volunteer time • medical, dental, vision insurance • long-term and short-term disability programs • life insurance • pet insurance • 401k with company matching • access to LinkedIn Learning • vibrant virtual culture with collaboration opportunities

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