Webinar Marketing, Content Producer

🕒 May 21

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PushPress

WebsiteLinkedInAll Job Openings

51 - 200 employees

☁️ SaaS

🧘 Wellness

🤝 B2B

💰 $11M Series A on 2022-08

SaaS • Wellness • B2B

PushPress is a comprehensive gym management software platform designed to help gym and studio owners streamline their business operations. The platform provides a wide range of features including member management, billing, workout tracking, and lead engagement automation. PushPress integrates with various tools such as Stripe, Slack, and Google Analytics to enhance functionality. The platform aims to simplify the management of gym-related tasks while providing data-driven insights to help make better business decisions. By offering tools tailored specifically for fitness businesses, PushPress enables gym owners to focus on fostering a strong community and improving member retention.

📋 Description

• Own the end-to-end execution of each webinar, from registration setup through live event delivery • Manage the email program around each webinar – invites, reminders, follow-ups, and longer-arc nurtures • Translate each webinar into a full content ecosystem – companion blogs, on-demand pages, video assets, and supporting copy across channels • Use performance data to identify what's working, what isn't, and where the program should go next

🎯 Requirements

• 3+ years in marketing ops, content marketing, or a hybrid role at a B2B SaaS company • Fluent in HubSpot (emails, forms, workflows, lists, reporting) • Fluent in Webflow (building and editing landing pages, working within an established design system) • Proficiency using Claude (or equivalent LLM platform) to power your content engine • Experience owning webinars in Zoom (including registration setup, attendee tracking, and on-demand conversion) • Working knowledge of SEO (keyword research, on-page optimization, internal linking) and AEO (optimizing content to be cited by AI search engines) • Comfortable with Ahrefs, GSC, and AirOps (able to ramp on them quickly) • Strong writer who can move between email copy, landing page copy, and long-form blog content without losing the brand voice • Self-directed (can run the program without a lot of hand-holding)

🏖️ Benefits

• Equal opportunities regardless of personal characteristics • Support for personal and professional development • Dynamic and inclusive workplace