Regional Marketing Manager

🔥 13 hours ago

🏈 North America – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Logo of QIMA

QIMA

5001 - 10000 employees

Founded 2005

🍽️ Food & Beverage

🏥 Healthcare

💼 Consulting

💰 Private equity on 2025-04

Food & Beverage • Healthcare • Consulting

QIMA is a global quality assurance and compliance company that provides testing, inspections, audits, certifications, laboratory services and supply-chain due diligence for consumer products, food/agri commodities and life sciences. It combines a global network of on-the-ground inspectors and laboratories with digital tools (including QIMAone SaaS) and offers services such as chemical and microbiological testing, pre-shipment inspections, supplier audits, sustainability/ESG solutions, pre-clinical and bioanalytical testing, and cybersecurity advisory and training. QIMA helps businesses ensure product safety, regulatory compliance and supply-chain transparency across international markets.

📋 Description

• Own end-to-end marketing performance for the North America region • Translate market priorities, service strengths and commercial opportunities into focused marketing plans with measurable ROI • Track campaign, channel and sales performance to optimize investment, improve conversion and support revenue growth • Plan and execute integrated campaigns from strategy and messaging through launch, optimization and reporting • Partner with Web & Data engineers, Demand Gen and Brand teams to generate qualified pipeline • Plan, budget and coordinate North America tradeshows, events and webinars • Source relevant event opportunities and speaking slots • Lead regional webinar delivery, including promotion, registration, follow-up and evaluation • Collaborate with commercial, technical and global marketing teams • Develop positioning, go-to-market plans, content and sales support programs • Report to the Senior Marketing Manager

🎯 Requirements

• Bachelor’s or Master’s degree in Marketing, Communications, Business or a related field • 5+ years of marketing experience, with ownership of campaigns, events, ABM programs and/or regional marketing plans • Proven ability to manage regional strategy, budget and execution while driving programs that support pipeline, revenue and ROI • Strong stakeholder relationship management skills • Excellent project management skills and ability to manage multiple priorities in a fast-paced environment • Clear written and verbal communication skills • Strong marketing acumen and practical ideas • Ability to work independently and collaboratively • Native English speaker • Knowledge of technical B2B services • Experience in Testing, Inspection & Certification (TIC) industry especially valuable • Experience using generative AI tools for research, drafting, content development and optimization

🏖️ Benefits

• Remote work option • Hybrid workplace arrangement

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