Strategist, TikTok Shop

🔥 13 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🦅 H1B Visa Sponsor

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Quartile

201 - 500 employees

📣 Marketing

🛍️ eCommerce

Marketing • Advertising • eCommerce

Quartile is the world’s largest retail media optimization platform, offering advanced advertising solutions for e-commerce businesses. Using six patented machine learning technologies, Quartile automates and optimizes ads across various marketing channels, including Amazon, Google, and social media platforms. The company empowers over 5,300 brands and sellers worldwide, managing over $2 billion in annual ad spend. With a flat-rate fee structure and comprehensive campaign management capabilities, Quartile helps businesses achieve sales growth through strategic insights and cutting-edge AI-driven technology.

📋 Description

• Own each TikTok Shop client's growth end to end • Set strategy and drive execution across a portfolio of assigned accounts • Lead assigned accounts as the dedicated strategist, owning the 12-month roadmap and partnering with Account Managers and specialist teams • Run brand discovery and catalog audits across TikTok, Amazon, and DTC • Select Hero Products based on margin economics, content demoability, inventory depth, affiliate commission capacity, compliance risk, cross-channel demand, and channel fit • Prepare listings for launch by optimizing titles, descriptions, attributes, and images for TikTok search • Confirm variation architecture, bundle strategy, pricing, and parity; audit compliance and shop health • Develop the 12-month plan with quarterly milestones and own the 90-day scale-gate review • Track GMV, ROAS, contribution margin, AOV, and creator efficiency; identify optimization opportunities and provide strategic recommendations • Brief Sampling and Affiliate teams on creator strategy and product priorities • Support creator seeding and affiliate launch • Run kickoff calls and quarterly business reviews; present the 90-day review and document decisions • Surface product and client feedback to internal teams to help shape Quartile's TikTok Shop managed-service model • Make strategic calls and own outcomes, delegating to specialists or executing tasks directly as appropriate

🎯 Requirements

• 3+ years of experience in e-commerce strategy, channel operations, or growth strategy • Direct, hands-on experience with TikTok Shop, social commerce, or creator-led marketing • Demonstrated ability to audit product catalogs and make go/no-go decisions against profitability criteria • Experience with product listing optimization, SEO/keyword strategy, or pricing analysis • Comfort analyzing financial data — margins, commission structures, contribution margin, and ROAS • 2+ years in a client-facing role, preferably managing small and medium-sized brands • Fluent written and spoken English • Background in affiliate marketing or creator economics • Experience managing other marketplaces or channels (Amazon, Shopify, Walmart, Target) is a plus • Familiarity with advertising platforms (TikTok Ads Manager, Amazon Advertising, Google, Meta) • Experience with consumer brands, CPG, beauty, or DTC products • Exposure to SQL, data-analytics tools, or business intelligence platforms • Intellectual curiosity and a strong desire to learn and experiment in a rapidly changing industry • Experience in a fast-paced, startup environment

🏖️ Benefits

• Comprehensive Insurance Coverage • 401K Plan with Employer Match • Generous Paid Time Off (24 Vacation days, 7 Sick days, 12 Company Holidays, Summer Fridays) • Company Laptop + additional tech accessories

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