Principal, Marketing Analytics

🕒 August 11

🇬🇧 United Kingdom – Remote

💵 $98.7k - $184.9k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

🇬🇧 UK Skilled Worker Visa Sponsor

This company has sponsored UK Skilled Worker visas in the past.

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Remote

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

Remote is a global HR platform that simplifies the process of hiring, onboarding, managing, and paying employees and contractors worldwide. It offers comprehensive solutions for recruitment, payroll management, contractor management, and compliance. The platform supports businesses in handling HR tasks seamlessly and efficiently, ensuring fast and compliant payouts, providing employer of record services, and facilitating employee benefits and equity offerings. Additionally, Remote integrates with various HR systems, allowing for a flexible, scalable, and reliable solution for businesses looking to expand globally.

📋 Description

• Own and evolve the architectural vision for Remote’s attribution logic • Merge multi-touch attribution with Media Mix Modeling to build a unified view of performance marketing and organic TOFU streams • Architect and maintain Customer Lifetime Value and predictive churn models • Direct the use of predictive signals in ad platforms and algorithmic bidding engines • Partner with finance and marketing leadership on annual and quarterly planning • Own macroeconomic forecasting models for global budget allocation and ROI expectations • Establish global measurement standards for non-paid marketing initiatives • Build frameworks for Share of Voice, brand sentiment, and organic compounding • Analyze the end-to-end B2B funnel and identify friction points and market opportunities • Govern marketing data integrity and partner with Data Engineering and RevOps on upstream infrastructure • Ensure HubSpot, Salesforce, and Snowflake provide a single source of truth • Serve as technical and strategic lead for the analytics organization • Mentor senior analysts and elevate the team’s technical standards • Standardize AI, machine learning, and advanced automation in the marketing analytics stack • Report to the Director, Marketing Analytics • Collaborate cross-functionally with executive leadership, finance, marketing, Data Engineering, and RevOps

🎯 Requirements

• Distinguished track record in marketing analytics, business intelligence, or data science • Extensive experience embedded in high-growth B2B SaaS or enterprise environments • Mastery of Multi-Touch Attribution, Media Mix Modeling, and Unified Measurement • Deep expertise measuring global brand health, organic ecosystems, Share of Voice, and long-tail market expansion • Expert-level proficiency across the modern data stack • Production-grade coding experience • Experience architecting data models in dbt • Experience optimizing complex Snowflake environments • Experience leveraging AI and automation to scale analytical workflows • Familiarity integrating Salesforce and HubSpot with Sigma, Tableau, and Looker • Exceptional ability to present technical data to C-suite executives • Professional fluency in written and spoken English • Ability to work asynchronously with high autonomy and self-driven documentation

🏖️ Benefits

• work from anywhere • flexible paid time off • flexible working hours (async) • 16 weeks paid parental leave • budget towards co-working spaces, learning and wellness (including gym memberships) • mental health support services • stock options • home office budget & IT equipment • Competitive benefits in all locations in which we operate • Equity pay