VP, Marketing – Communications

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🗣️ Communications

🦅 H1B Visa Sponsor

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Logo of Ren

Ren

201 - 500 employees

Founded 1987

🤲 Charity

🤝 Non-profit

💳 Fintech

Charity • Non-profit • Fintech

Ren is America’s premier provider of philanthropic technology and managed services, supporting over $150 billion in charitable assets and distributing over $50 billion to charities. The company offers various giving vehicles, including donor-advised funds, charitable trusts, and annuities, allowing clients to effectively achieve their charitable goals. Ren also provides resources and insights for advisors and donors to navigate charitable giving strategies.

📋 Description

• Lead a multi-disciplinary team spanning content, PR, internal communications, paid media, and events • Set the team vision, operating rhythm, KPIs, accountability, and operational excellence standards • Coach and develop team members and build future marketing leaders • Direct agency partners and hold them accountable to outcomes • Champion testing, experimentation, AI-enabled content, workflows, and emerging channels • Define and own the brand vision and company-wide adoption across Ren, RCF, and AEF • Own audience segmentation and integrate content, PR, internal communications, paid media, and events into a coherent brand experience • Translate brand strategy into a growth roadmap focused on awareness, advisor and donor preference, and advisor acquisition • Lead strategy for the DAF Giving Summit and oversee planning and content teams and vendors • Generate demand through nurture, lifecycle, channel mix, paid media, distribution, attribution, and reporting programs • Own website content and performance, including SEO, AEO, and AI-driven discovery • Develop PR strategy and oversee the PR agency • Oversee internal communications

🎯 Requirements

• 15+ years in marketing and/or brand • 5+ years in a senior leadership role managing people • Track record building a metrics-driven culture, with an appetite for testing and experimentation • Experience developing benchmarks and KPI frameworks that connect marketing activity to business outcomes • Track record leading multi-disciplinary teams • Experience influencing complex, multi-stakeholder sales is a strong plus • Elite writing and communication skills • Bachelor’s degree required

🏖️ Benefits

• Equal employment opportunity employer • Fully remote work arrangement • Occasional travel

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