Creative Lead

Job not on LinkedIn

🕒 April 20

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Right Side Up

51 - 200 employees

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Right Side Up is a strategic marketing growth agency offering tailored solutions and marketing expertise for companies across different stages of business growth, including early stage startups, high-growth companies, and enterprise organizations. The company specializes in a diverse range of marketing services such as growth and marketing strategy, paid social and search, B2B advertising, affiliate marketing, SEO, lifecycle marketing, content marketing, influencer marketing, and more. Right Side Up sets itself apart by providing flexible agency teams, freelancers, and full-time employees tailored to meet the specific needs of their clients, ensuring rapid talent turnaround and no long-term contract commitments. Their innovative approach leverages deep marketing experience and proprietary technology to deliver impactful and customized growth strategies.

📋 Description

• Lead the creative direction across multiple clients, ensuring work is both high-quality and grounded in strategy. • Turn data and performance insights into clear, actionable creative direction. • Develop campaigns across channels including paid social, email, web, OOH, and more. • Set a high bar for creative work while balancing brand storytelling with measurable results. • Partner with growth and media teams to understand what’s working and where creative can improve performance. • Help develop and iterate on testing approaches and creative concepts. • Use insights to refine messaging, visuals, and formats over time. • Manage and mentor a distributed team of designers, copywriters, and freelancers. • Build strong relationships with clients and act as a trusted creative partner. • Work closely with growth marketers, strategists, and account leads to align creative with broader goals.

🎯 Requirements

• 5+ years in a creative agency or similar environment, with experience managing creative teams. • Experience working on performance marketing campaigns such as paid social or lifecycle. • Strong background in concepting, campaign development, and visual storytelling. • Proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign). • Clear, confident communicator with strong presentation skills. • Comfortable looking at performance data and using it to inform creative decisions. • Willing to take on new challenges and help shape how the team works. • Interested in how new tools and technologies are changing creative work. • Open to experimenting with new ways of working.

🏖️ Benefits

• Health insurance • Work from home options • Professional development opportunities

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