Senior Partner Marketing Specialist

🔥 16 minutes ago

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Logo of SailPoint

SailPoint

1001 - 5000 employees

Founded 2005

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

SailPoint is a leader in identity security solutions, providing an intelligent and autonomous platform designed to meet the evolving security needs of modern enterprises. Their products, including IdentityIQ and Identity Security Cloud, offer a unified and comprehensive approach to managing and securing enterprise identities. SailPoint helps organizations mitigate cyber risks, improve IT efficiency, and maintain compliance through advanced capabilities such as cloud infrastructure entitlement management, non-employee risk management, and data access security. By integrating AI and machine learning, SailPoint enables organizations to streamline identity processes, enhance security measures, and accelerate onboarding. They serve multiple industries, including education, financial services, government, and healthcare, by offering tailored identity governance and administration solutions.

📋 Description

• Serve as the marketing leader for SailPoint’s Identity Security solutions with strategic channel partners • Define and drive partner marketing strategies, messaging, and demand generation to contribute to pipeline development • Identify market opportunities to drive SailPoint and partner revenue and pipeline growth • Deliver named-partner marketing strategies cross-functionally with Product Marketing, Campaigns, Events, Digital, Partner Sales, and partners • Own sponsorship management for key SailPoint marketing opportunities such as Navigate • Support partner programs and scalable through-partner campaigns • Craft value propositions, messaging, and positioning addressing buyer needs • Develop joint content, communications, events, and demand-generation campaigns targeting new channel opportunities and deal registrations • Define buyer personas and understand buying cycles for Identity Security in Strategic and Enterprise segments • Collaborate with Field Marketing, Product Marketing, Events, and Campaigns to drive awareness and demand • Own and report activity performance, pipeline results, and ROI for continual optimization • Act as an evangelist to market influencers, industry analysts, prospects, and customers at tradeshows, industry events, and conferences • Meet internal and external stakeholders, conduct SWOT and market research, contribute to active partner campaigns, and develop quarterly and fiscal-year marketing and sponsorship plans

🎯 Requirements

• 5+ years of experience on high-performing marketing teams, working in the channel and/or with Strategic Alliance Partners • Ability to establish partner marketing strategy covering value propositions, communications, use cases, targeting, and content for integrated joint demand generation • Experience taking projects from concept to execution across multiple deadlines • Experience multitasking critical priorities and stakeholders • Experience influencing and working across cross-functional teams and managing peer-to-peer strategic-partner relationships • Strong project/program management skills with a proven record managing end-to-end strategic campaigns and initiatives • Data-centric approach with strong analytical and problem-solving skills • Excellent interpersonal, facilitation, and communication skills • Enterprise security software/SaaS experience • Experience leveraging AI tools • MBA or equivalent preferred; BA/BS preferred, not required

🏖️ Benefits

• Medical, dental, and vision insurance • Short-term and long-term disability coverage • Life insurance and Accidental Death & Dismemberment (AD&D) • Supplemental life insurance for employees, spouses, and children • Flexible spending accounts for health care and dependent care • 401(k) Savings and Investment Plan with company matching • Flexible vacation policy • 8 paid holidays annually • Sick leave • Paid parental leave • Employee Assistance Program (EAP) and Care Counselors • Legal Assistance, Critical Illness, Accident, Hospital Indemnity and Pet Insurance options • Health Savings Account (HSA) with employer contribution • Potential eligibility for SailPoint Corporate Bonus Plan or role-specific commission • Potential eligibility for equity participation • Approximately 10% travel

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