Product Owner II – Offer Marketing

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SavvyMoney

51 - 200 employees

Founded 2009

🏦 Banking

💳 Fintech

☁️ SaaS

🔥 Funding within the last year

💰 $225M Private Equity Round - SavvyMoney on 2025-10

Banking • Fintech • SaaS

SavvyMoney is a financial wellness and embedded fintech platform built for banks, credit unions, and fintechs. The company provides real-time credit score insights, monitoring and alerts, personalized pre-qualified offers, account opening and onboarding workflows, and analytics to drive deposit and loan growth. SavvyMoney integrates with core and digital banking systems (70+ integrations), is positioned as a B2B SaaS partner to financial institutions, and is used to increase engagement, personalization, and measurable ROI—reaching tens of millions of consumers.

📋 Description

• Partner with Product Management, Data Science, and Marketing leadership to evolve our offer campaigns from scheduled, batch-driven marketing into an always-on engine that continuously scores and targets high-propensity users for loan and deposit products. • Translate propensity models and audience/segmentation strategy into clear product requirements, working closely with data science on what signals drive targeting decisions. • Help define the roadmap for how automated marketing capabilities extend across products (auto, personal loan, credit card, home equity, deposits, and beyond). • Work with marketing, creative, and content teams to plan and prioritize campaign experiences across channels — digital banking widgets, email, SMS/push, direct mail, and in-app placements. • Translate creative and content strategy (messaging, offer presentation, personalization) into detailed requirements and acceptance criteria for the engineering squad. • Help establish a test-and-learn cadence for creative and channel experiments, partnering with internal & external teams on what to test and engineering on how to instrument it. • Own the definition and instrumentation of the conversion funnel — from targeting and offer presentation through application and funding — in partnership with Analytics/BI. • Use funnel data to identify drop-off points, prioritize backlog items that address them, and measure the impact of shipped features against funnel and business metrics. • Build a regular cadence of reporting out funnel performance, test results, and learnings to the squad, Product Managers, and leadership. • Partner with the Product Manager, internal stakeholders, and go-to-market teams to gather, document, and validate product requirements. • Transform mid-to-high-level Product Requirements Documents (PRDs) from key stakeholders into detailed, low-level PRDs — including edge cases, dependencies, and integration considerations. • Create comprehensive epics, user stories, and acceptance criteria from detailed PRDs; keep all documentation current as requirements evolve. • Own and maintain a healthy, prioritized product backlog that aligns with overall product strategy and roadmap commitments. • Make real-time prioritization decisions in response to changing business needs, technical discoveries, campaign performance data, or partner feedback. • Continuously refine backlog items to ensure the squad is always working on the highest-value, best-understood stories. • Run agile ceremonies in partnership with your Technical Program Manager — sprint planning, daily stand-ups, backlog refinement, sprint reviews, and retrospectives. • Drive squad velocity by removing blockers, maintaining clarity on goals, and fostering a high-performing team culture. • Lead communications during sprint reviews, clearly conveying what was delivered and why it matters — for both technical and non-technical stakeholders. • Serve as the primary communication bridge between the development squad and business stakeholders, ensuring shared understanding of scope, status, and expectations. • Proactively collaborate with market-facing teams (sales, partner success, marketing) on product roll-out plans, timing, and partner communications. • Coordinate with the Offers squad and Product Managers to ensure alignment on shared, cross-squad owned products. • Partner with QA teams to define test cases and acceptance criteria for all user stories, including campaign targeting logic and compliance-sensitive rules. • Participate in acceptance testing activities to confirm that delivered features meet specified requirements before release. • Champion quality standards within the squad, ensuring edge cases and corner scenarios are addressed during refinement — not discovered post-launch. • Maintain accurate, up-to-date product documentation, including release notes, user guides, and functional specifications. • Ensure documentation is accessible to both technical and non-technical audiences (including marketing and partner-facing teams) and reflects the current state of the product.

🎯 Requirements

• Bachelor's degree in Business, Marketing, Computer Science, or a related field — or equivalent practical experience. • 3–5 years of experience in a product owner or product management role, with a strong focus on requirements refinement, story definition, and backlog management. • Demonstrated proficiency with agile methodologies and hands-on experience with tools such as Jira and Confluence. • Working knowledge of marketing channels (email, SMS/push, direct mail, in-app/widget placements) and how creative and content decisions affect campaign performance. • Experience building, measuring, and iterating on conversion funnels, with comfort interpreting funnel and campaign performance data to inform prioritization. • Strong analytical and problem-solving skills with the ability to break down complex business and marketing requirements into actionable engineering work. • Excellent written and verbal communication skills; comfortable leading meetings and presenting to cross-functional stakeholders, including marketing and creative teams. • Proven ability to manage competing priorities and make confident, data-informed decisions in a fast-paced environment.

🏖️ Benefits

• Equity Compensation Package • Flexible Time Off (FTO) - take time off as needed to rest and recharge. • Medical, Dental, Vision – 100% premium paid for employee • Disability/Life Insurance • Opportunity for learning and career growth with a top Bay Area technology company • Reimbursement for remote work setup • Monthly stipend for phone and internet • Team building events, culture activities, all hands events • Paid time off to volunteer and serve the community • Half day Fridays • 401k matching contribution • Beautiful California East Bay offices in Dublin, CA

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