Paid Media Manager

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $110k - $135k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

Where this job comes from

Posted on Scorpion Enterprises LLC's careers page, not through a job board

First seen by Remote Rocketship 2 minutes ago

Logo of Scorpion Enterprises LLC

Scorpion Enterprises LLC

1 - 1 employees

Founded 2020

💸 Finance

💼 Consulting

Finance • Consulting

Scorpion Enterprises LLC is a Texas-focused investment firm founded in 2020 that seeks investment opportunities within the state. It provides capital to companies that need additional funding and offers experienced operational guidance to help portfolio businesses pursue growth and success. The company appears to target privately held businesses and supports them through both financing and advisory assistance.

📋 Description

• Lead paid media strategy and hands-on execution across B2B marketing programs • Lead strategy and execution for Paid Search and Google Demand Gen campaigns, including campaign structure, bidding, targeting, budgets, testing, and optimization • Manage paid media across LinkedIn, Meta, TikTok, Display, CTV, and other relevant channels • Allocate and manage a substantial, multi-vertical paid media budget • Monitor campaign performance and test creative, audiences, targeting, bidding strategies, and channel mix • Measure performance against MQLs, opportunities, influenced pipeline, revenue, and ROI • Build reporting and communicate performance, insights, and recommendations to marketing leadership and cross-functional partners • Evaluate and pilot emerging advertising opportunities, including AI-driven channels • Manage relationships with advertising platforms, agencies, and other paid media partners • Partner with Demand Generation, Product Marketing, Vertical Marketing, ABM, SEO, and Marketing Operations • Provide direction and quality assurance for campaign builds, trafficking, tracking, and execution support

🎯 Requirements

• Bachelor's degree in Marketing, Advertising, Business, Communications, or a related field—or equivalent practical experience • 5+ years of experience in paid media or digital advertising, with significant hands-on experience managing B2B Paid Search • Experience managing Google Ads and Google Demand Gen campaigns at scale • Experience managing paid campaigns across LinkedIn, Meta, TikTok, Display, and CTV • Experience managing substantial paid media budgets with accountability for performance and ROI • Experience working with advertising platform representatives, agencies, or other external partners • Deep knowledge of Paid Search strategy, including campaign structure, bidding, targeting, optimization, and budget allocation • Proficiency with GA4, Google Tag Manager, and advertising-platform reporting tools • Strong understanding of B2B buying cycles and how paid media contributes to lead generation, opportunities, pipeline, and revenue • Ability to analyze performance data and turn it into clear insights and actionable recommendations • Ability to evaluate, test, and optimize new advertising platforms and emerging paid media opportunities

🏖️ Benefits

• 100% employer-paid medical, dental, and vision insurance • Flexible paid time off • Paid parental leave • Paid cell phone and service • Remote office allowance • Professional development and development courses • Regular manager check-ins to drive performance and career growth through Lattice • Discretionary bonuses or commissions may be included in the compensation package

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