Senior Director of Brand Strategy

🕒 July 27

🇺🇸 United States – Remote

💵 $187k - $253k / year

⏰ Full Time

🟠 Senior

💃 Brand Manager

🦅 H1B Visa Sponsor

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👻 Ghost score 18%

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Logo of Seismic

Seismic

1001 - 5000 employees

Founded 2010

📣 Marketing

💼 Consulting

🏥 Healthcare

Marketing • Consulting • Healthcare

Seismic is a digital platform that enables businesses to connect with their audiences seamlessly through innovative solutions such as QR codes, URL shortening, and analytics tracking. It simplifies the process of creating engaging content and building brand connections by offering tools for mobile-friendly landing pages, customizable QR codes, and comprehensive link management. Used by various industries, Seismic facilitates better engagement and communication with audiences, whether in retail, healthcare, or financial services.

📋 Description

• Develop and evolve brand strategies that increase customer trust, engagement, loyalty, and advocacy • Translate complex enterprise software capabilities into simple, compelling narratives connecting technology investments to measurable business outcomes • Build messaging frameworks across industries, customer segments, sales motions, and executive audiences • Strengthen brand differentiation in competitive and rapidly changing technology markets • Understand core customers' strategic priorities, operational challenges, and transformation goals • Expand brand connection beyond traditional buyers into IT, operations, customer experience, and other enterprise functions • Develop executive-level communication strategies explaining the long-term value of the company's platform and innovation roadmap • Partner with sales and customer teams to improve engagement with senior decision makers • Simplify highly technical and interconnected solutions into clear value propositions • Build frameworks explaining enterprise transformation, emerging technologies, AI adoption, and business impact • Partner with product and technical experts to turn innovation into market understanding and customer confidence • Create repeatable communication models for consistent global storytelling • Partner across marketing, sales, product, customer success, and creative teams to align brand strategy with business priorities • Influence senior executives and stakeholders through data, customer insight, and strategic thinking • Identify opportunities to strengthen customer relationships through thought leadership, content, experiences, and executive engagement programs • Serve as a strategic advisor on how brand drives growth, customer expansion, and market leadership

🎯 Requirements

• 15+ years of experience in brand strategy, strategic communications, customer strategy, enterprise marketing, or related fields • Proven success developing brand strategies for complex businesses, technologies, or industries • Exceptional ability to simplify sophisticated systems, products, and ideas into clear and influential narratives • Experience engaging executive audiences and supporting enterprise sales organizations • Strong understanding of B2B customer journeys, enterprise buying processes, and multi-stakeholder decision making • Demonstrated ability to lead through influence across large, matrixed organizations • Outstanding written, verbal, and executive communication skills • Preferred: Experience in enterprise software, cloud technology, AI, data platforms, or other complex technology environments • Preferred: Domain expertise in financial services, including industry transformation, regulatory environments, customer priorities, and technology adoption • Preferred: Experience developing narratives around emerging AI technologies and their impact on business transformation • Preferred: Background working with global brands serving Fortune 500 or large enterprise customers

🏖️ Benefits

• Participation in Seismic's incentive plans in addition to base salary • Benefits and perks for the whole self (specific benefits vary by country; details available on the Global Benefits page)

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