Paid Media Manager

🔥 16 minutes ago

🇺🇸 United States – Remote

💵 $80k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 8%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 27 days.

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Silverback Strategies

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

📣 Marketing

🤝 B2B

👥 B2C

Marketing • B2B • B2C

Silverback Strategies is a marketing agency that specializes in performance marketing. They focus on delivering measurable results through paid media campaigns, organic media strategies, and data intelligence. Their services include SEO expertise, content marketing, conversion rate optimization, analytics, reporting, and data visualization. The agency works with both B2B and B2C businesses, aiming to align marketing efforts with actual business impacts, rather than vanity metrics. They emphasize actionable insights and precise reporting to showcase the effectiveness of their campaigns.

📋 Description

• Serve as a Paid Media subject matter expert • Lead strategy development, innovation, tactical execution, and performance for a portfolio of 3–5 client accounts • Plan, implement, and audit paid media campaigns aligned with client KPIs and business goals • Execute campaigns across Google, Meta, LinkedIn, and TikTok • Serve as the lead Paid Media contact for owned clients • Lead biweekly and ad hoc client calls • Support channel innovation, optimization, testing, and new campaign development • Create, analyze, and present actionable Paid Media performance reports • Communicate project timelines, manage expectations, and proactively update clients • Collaborate with the Creative Director and Design team on ad creation, testing plans, creative strategy, and briefs • Understand client industries, audiences, and goals while monitoring industry trends and best practices • Participate in Paid Media brainstorming sessions • Support larger-client account strategy and tactical execution with Senior Paid Media Managers and Associate Directors • Accept feedback and coaching from the Associate Director of Media

🎯 Requirements

• Minimum of 3+ years of paid media agency experience; ideal candidate has 3–5 years of experience • Previous performance agency experience is a must-have • Experience managing both Paid Search and Social campaigns • Experience with Google and Meta; LinkedIn and TikTok experience • Comfortable building rapport, establishing expertise and credibility, and serving as the client-facing lead • Ability to build and execute Paid Media strategies across multiple industries • Ability to tie media results to measurable business and revenue impact • Prior experience taking full ownership of client accounts • Comfortable with Excel and/or Google Sheets • Ability to analyze complex data using GA4 and other tools • Project and time management skills • Adaptability, curiosity, willingness to learn, and receptiveness to feedback

🏖️ Benefits

• Unlimited PTO • Comprehensive health, dental, and vision plans • Virtual Team Events and a fun, casual, inclusive company culture • Company-paid ClassPass membership • 12 weeks of Paid Parental Leave • Summer Fridays • 401(k) with Employer Match • Generous pay • Opportunities to learn and grow with support from a smart and fun team • Opportunity to drive change and impact • Exposure to cutting-edge media, SEO, and measurement practices

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