
11 - 50 employees
Founded 2015
📚 Education
Education • Marketing
SimpsonScarborough is a full-service agency specializing in higher education branding and marketing. The company provides a range of services including brand strategy, creative, digital, media, and market research. It focuses on helping colleges and universities build inspiring and enduring brands. With insights into the latest trends and challenges in higher education marketing, it aims to support Chief Marketing Officers and their teams. SimpsonScarborough is committed to being an advocate and ally for higher education institutions, providing strategic insights and fostering brand development.
🔥 19 minutes ago
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11 - 50 employees
Founded 2015
📚 Education
Education • Marketing
SimpsonScarborough is a full-service agency specializing in higher education branding and marketing. The company provides a range of services including brand strategy, creative, digital, media, and market research. It focuses on helping colleges and universities build inspiring and enduring brands. With insights into the latest trends and challenges in higher education marketing, it aims to support Chief Marketing Officers and their teams. SimpsonScarborough is committed to being an advocate and ally for higher education institutions, providing strategic insights and fostering brand development.
• Establish the creative vision for branding, marketing, and campaign engagements — leading teams of designers, writers, and producers from concept through final delivery. • Collaborate with Account and Strategy teams to develop brand and messaging platforms, creative concepts, and integrated marketing campaigns. • Direct the development of digital and traditional deliverables including advertising, style guides, print collateral, and websites. • Lead client meetings and presentations — in person and remotely — and serve as a thoughtful, responsive partner to clients throughout the engagement. • Collaborate with the Video Studio and external partners on concept development, scripts, storyboards, photography direction, and post-production review. • Work with the Media Strategy team to design and deliver high-performing campaigns across channels. • Partner with the Research team to provide input on creative testing instruments that generate substantive, actionable direction. • Manage resource allocation, determining team composition based on project needs and parameters. • Develop or approve creative project timelines and hold the team accountable to delivering high-quality work on time and on budget. • Contribute to business development through proposals, sales presentations, case studies, and thought leadership content.
• 8+ years of experience developing and leading creative work at an advertising, design, digital, or in-house agency — with higher education client experience strongly preferred. • A track record of leading both people and creative engagements at scale, with the vision to inspire and the rigor to deliver. • Excellent verbal, written, and interpersonal communication skills — confident in client-facing and executive-level conversations. • Strong organizational and time management skills with the ability to manage multiple priorities and meet deadlines without losing creative quality. • Sharp analytical and problem-solving instincts; able to prioritize, delegate, and make sound decisions independently. • Proficiency with Adobe Creative Suite, Miro, InDesign, Microsoft Office Suite, or comparable tools. • Bachelor's degree and/or an equivalent combination of education and relevant experience.
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