CRM Lead

Job not on LinkedIn

🕒 July 20

🇲🇽 Mexico – Remote

⏰ Full Time

🟠 Senior

🏆 Customer Success

👻 Ghost score 19%

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Logo of slice

slice

1001 - 5000 employees

💳 Fintech

💸 Finance

Fintech • Finance

slice is a financial technology company that offers a UPI-first account, allowing users to pay and receive money quickly and securely through a unified payments interface. The platform is ad-free and provides users the option to borrow money with flexible repayment plans, enhancing their credit scores. slice also makes financial transactions engaging by offering cashback rewards and opportunities to earn bonuses through various activities. The company emphasizes safety and secure transactions with 256-bit SSL security and offers tools for credit score improvement, autopay, and spend analytics.

📋 Description

• Your primary domain is Braze (Canvas flows, segmentation, campaign architecture, subscription group logic) • You'll operate at the intersection of CRM and data, collaborating with technical partners on the infrastructure • You'll own campaign execution, QA, and platform hygiene • Contributing to how we sequence and evolve our broader CRM strategy across both audiences

🎯 Requirements

• 3–5 years in marketing ops, CRM, or growth ops, ideally in a multi-channel B2C and B2B environment with transactional or marketplace dynamics • Deep Braze experience: Canvas flows, segmentation, content blocks, subscription groups, and campaign QA. You've maintained these systems, not just used them • Technical fluency: Hands-on experience with HTML, CSS, and Liquid personalization for dynamic content in emails and messaging • Comfort operating in a data-dependency environment. You can build toward clean systems from imperfect starting points and sequence work when prerequisites are still in progress • Familiarity with incrementality thinking: holdout groups, control logic, and understanding the difference between correlation and lift • Communication: Fluent written and verbal English skills, with the ability to communicate clearly across both technical and non-technical audiences • Bonus: experience building an SMS program from the ground up

🏖️ Benefits

• Premium healthcare, dental, and optical coverage • 25 days PTO • Wellbeing stipend

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