Director, Field & Partner Marketing

🔥 0 minutes ago

🏄 California, Virginia – Remote

🏄 California – Remote ⚔️ Virginia – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

👻 Ghost score 10%

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SolarWinds

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1999

☁️ SaaS

🏢 Enterprise

🤝 B2B

SaaS • Enterprise • B2B

SolarWinds is a provider of IT infrastructure and operations management software that helps organizations monitor, observe, and manage hybrid IT environments. Its portfolio includes monitoring and observability, database performance, incident response, and IT service management (ITSM) tools, offered as SaaS and self-hosted solutions with AI and automation features to improve operational resilience and speed incident response.

📋 Description

• Develop and lead the North America field and partner marketing strategy, aligning regional programs to pipeline targets and go-to-market priorities across Commercial and Public Sector segments • Partner with Channel Sales to prioritize partner investments, develop co-branded assets, and activate partners through Market Development Funds and campaign-in-a-box programs • Develop and execute co-marketing programs with channel partners, value-added resellers, distributors, and technology alliances • Build and manage an integrated calendar of field programs, including regional events, executive roundtables, third-party sponsorships, and digital activations • Collaborate with the global events team on North America event strategy, major conferences, and SolarWinds-hosted experiences, including budget management, logistics, and ROI measurement • Partner with Sales leadership to align territory priorities, lead-quality expectations, and post-event follow-up strategies • Track, analyze, and report partner-sourced and partner-influenced pipeline contribution, focusing on improving partner attach rates • Lead, develop, and grow a high-performing team of field and partner marketing professionals across North America • Collaborate with Demand Generation, Campaign, Product Marketing, and Sales to ensure integrated program planning and consistent buyer-journey messaging

🎯 Requirements

• 12+ years of experience in B2B field and partner marketing, including at least 3 years in a senior regional marketing or partner marketing leadership role • Proven track record of driving pipeline and revenue through integrated field and channel marketing programs in a B2B SaaS or technology environment • Strong understanding of channel and partner marketing, including MDF management, co-sell motions, partner enablement, and partner demand generation • Established relationships with reseller and distribution marketing and sales leaders • Experience supporting enterprise, Commercial, and Public Sector go-to-market motions, including SLED or Federal markets • Builder’s mindset and enthusiasm for developing programs, processes, and team capabilities from the ground up • Data-driven approach and ability to balance strategic thinking with disciplined execution • Experience planning and executing in-person and virtual events, from regional roadshows to large-scale owned conferences • Demonstrated ability to lead, develop, and retain high-performing marketing teams • Excellent cross-functional communication and influencing skills, with ability to engage VP- and C-suite-level leaders and individual contributors • Experience managing large budgets and doing accruals • Experience with Salesforce CRM, Impartner, Tableau, Asana, and Goldcast is preferred but not required