Lead Product Manager, Salesforce, Sales Cloud, PRM

Job not on LinkedIn

🔥 1 minute ago

🏄 California – Remote

🏄 California – Remote

💵 $100k - $140k / year

⏰ Full Time

🟠 Senior

🌐👷 Salesforce Administrator

👻 Ghost score 0%

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SolarWinds

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1999

☁️ SaaS

🏢 Enterprise

🤝 B2B

SaaS • Enterprise • B2B

SolarWinds is a provider of IT infrastructure and operations management software that helps organizations monitor, observe, and manage hybrid IT environments. Its portfolio includes monitoring and observability, database performance, incident response, and IT service management (ITSM) tools, offered as SaaS and self-hosted solutions with AI and automation features to improve operational resilience and speed incident response.

📋 Description

• Own the Salesforce Lead-to-Opportunity and Partner Relationship Management (PRM) domains within the IT Business Applications team • Own the end-to-end lead lifecycle, including capture, enrichment, deduplication, scoring, qualification, routing, conversion, and recycling/nurture paths • Define and govern MQL, SAL, and SQL stage/status models, criteria, disposition reasons, routing logic, SLAs, and escalations • Own marketing-to-sales handoff, campaign attribution, marketing automation integration, MAP-to-CRM synchronization, inbound intake, and context transfer to Sales Development • Improve speed-to-lead and lead-to-opportunity conversion through automation, data quality controls, and AI-assisted qualification • Own PRM platform capabilities, partner onboarding, tiering, provisioning, portal experience, deal registration, attribution, and partner performance reporting • Own account, contact, territory, opportunity management, forecasting capabilities, planning cycles, and CRM/reporting data reconciliation • Set a minimum four-quarter rolling roadmap, build investment business cases, define KPIs, and guide Salesforce versus adjacent tooling decisions • Lead discovery, solution design, functional and high-level technical documentation, backlog prioritization, acceptance, release readiness, testing, UAT, deployment, and post-release validation • Direct an offshore Salesforce delivery team and coordinate cross-system impacts across marketing automation, data enrichment, CPQ, reporting, and data platforms • Advise Marketing Operations, Sales Development, Sales Operations, and Channel leadership • Facilitate discovery, communicate trade-offs, negotiate scope, own adoption and enablement, and mentor product owners

🎯 Requirements

• 10+ years of IT or business systems experience across the full software development lifecycle: analysis, design, development, testing, implementation, and documentation • 6+ years of hands-on experience with Salesforce Sales Cloud, including configuration, data model, automation, and process design in a complex enterprise org • Deep, demonstrable expertise in top-of-funnel process: lead capture, enrichment, scoring, routing and assignment, qualification, and conversion • Proven command of funnel stage frameworks, MQL, SAL, and SQL definitions, handoff criteria, SLAs, and accountable reporting • Direct experience owning marketing-to-sales handoff, including integration with a marketing automation platform such as Marketo, Pardot/Account Engagement, HubSpot, or Eloqua, and lead-to-account matching • 3+ years of hands-on experience with Partner Relationship Management, including deal registration, partner portals, and channel conflict rules • Hands-on experience delivering account management, territory management, and forecasting capability in Salesforce • Experience directing offshore or distributed Salesforce development teams through agile sprint delivery • Deep understanding of go-to-market operating models across direct, channel, and co-sell motions • Strong grasp of CRM data quality fundamentals: deduplication, enrichment, matching, hierarchy management, and downstream reporting consequences • Ability to independently own roadmap, prioritization, and outcomes • Excellent requirements and documentation skills • Strong analytical judgment and experience with funnel metrics and conversion data • Executive-ready communication and ability to influence senior business stakeholders and engage technical teams • Ability to prioritize and execute across competing demands in a fast-paced, high-visibility environment • Interest in evolving Salesforce capabilities including Data Cloud and AI-assisted selling and qualification • Bachelor's degree (4-year) in a technical or business field required • Salesforce certifications strongly preferred: Sales Cloud Consultant, Administrator, Platform App Builder; Experience Cloud or Marketing Cloud Account Engagement a plus