Director of Demand Generation

🕒 July 2

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

STARLIMS

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1986

⚕️ Healthcare Insurance

🧬 Biotechnology

Healthcare Insurance • Biotechnology • Software

STARLIMS is a leading provider of laboratory information management systems (LIMS) and informatics solutions, serving various sectors including life sciences, consumer goods, and public health. With over 1,100 customers across more than 85 countries, STARLIMS simplifies laboratory operations, enhances efficiency, and improves data integrity through its comprehensive platforms. The company has been delivering innovative solutions since its inception in 1986, helping laboratories optimize their R&D and quality control processes.

📋 Description

• Own the marketing strategy, execution and results for the STARLIMS portfolio • Set the tone for growth each month, quarter and year • Build strategy, deploy budget, and iterate to drive qualified lead volume • Own paid marketing, organic marketing, SEO, events, and lifecycle marketing • Build a team and infrastructure capable of delivering consistent, measurable pipeline contribution • Design, lead, and drive sophisticated demand generation strategies for multiple products • Implement repeatable, scalable playbooks that drive predictable new and expansion pipeline • Own the development, optimization and reporting across various demand gen funnels • Champion marketing operations excellence by partnering closely with marketing operations • Set and manage marketing budget, ensuring strong ROAS on campaigns • Work closely with PMM to build and deliver ICP-centric messaging

🎯 Requirements

• 10+ years of B2B marketing experience, with at least 3 years leading performance marketing or demand gen teams • Deep expertise across performance marketing, CRO, SEO, content, events, CRO and lifecycle marketing • Strong interpersonal skills, including experience interacting across GTM and executive teams • Self-starter with a strong bias for action - identify opportunities, build solutions and move quickly • Structured thinker, able to break down a business into discrete funnels • Proficiency with CRM tools, including but not limited to Salesforce and Hubspot • Proficiency using AI tools to build, capture, and scale demand • 4-year Bachelor’s degree or equivalent practical experience

🏖️ Benefits

• Competitive health and Wellness (medical, dental, and vision) • Retirement plan with matching company contribution • Life Insurance and Disability/Income Protection