
51 - 200 employees
💼 Consulting
📣 Marketing
☁️ SaaS
Consulting • Marketing • SaaS
Superformula is a company of digital experts dedicated to accelerating and transforming businesses through premium digital experiences. They have a fully remote company culture and a strong emphasis on design thinking coupled with engineering excellence. Superformula serves as a trusted partner for its clients, highlighted by its comprehensive services and expertise in digital product development. The company takes pride in its collaborative and diverse team that is passionate about problem-solving for clients' needs.
Likely ghost job
🕒 May 14
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51 - 200 employees
💼 Consulting
📣 Marketing
☁️ SaaS
Consulting • Marketing • SaaS
Superformula is a company of digital experts dedicated to accelerating and transforming businesses through premium digital experiences. They have a fully remote company culture and a strong emphasis on design thinking coupled with engineering excellence. Superformula serves as a trusted partner for its clients, highlighted by its comprehensive services and expertise in digital product development. The company takes pride in its collaborative and diverse team that is passionate about problem-solving for clients' needs.
• Manage the day-to-day operation of GMB and SEO/SEM analytics efforts to improve organic search results through various SEO techniques • Collaborate with assigned business teams to identify strategies to maximize search exposure, including local search (GMB - Google My Business) • Recommend improvements to site and internal/external linking architecture, page construction, metadata, content, and SEO copywriting • Create, manage, and distribute data and insights via regular and ad-hoc reporting using online analytics tools and traditional BI platforms • Publish reporting and analytics on keyword analysis and search performance to internal stakeholders • Help identify, develop, and implement processes and procedures to regularly test and improve search performance • Keep abreast of new features and functionality released within analytics platforms and recommend how to use them to grow knowledge • Provide thought leadership in search engine optimization • Audit and manage backlinks; retain high-quality backlinks and disavow low-quality backlinks • Manage technical SEO, including page speed, broken links, and responsiveness • Perform on-page optimizations, including tags and metadata • Conduct competitive analysis and recommend improvements • Perform keyword research and recommend on-page optimizations • Partner with business teams, technology professionals, IT, and digital design across time zones
• Bachelor’s degree in Computer Science, Marketing, or related field; or equivalent education and work experience • At least three years of experience in SEO/SEM, digital product, and web design • Previous experience working with an enterprise web analytics platform (e.g. Adobe Analytics, Google Analytics) and Google business • Previous experience working with web technologies and HTML-based code frameworks • Resident in a time zone whose standard workday has a 6-hour overlap with the 9-5 work hours of the Pacific timezone; South America and North America • Strong understanding of search algorithms and how various content and linking strategies affect results • Working knowledge of how to manage multiple business entities with Google’s business platforms • Ability to partner with the assigned business team, IT, and digital design to identify specific landing page strategies to maximize search exposure • Excellent communication skills (English) • Strong interpersonal skills to effectively communicate with all stakeholders and partners • Strong attention to detail • Ability to multitask on different tasks: copywriting, projects, research, and reporting
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