Senior Growth & Lifecycle Marketing Lead

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🔥 13 minutes ago

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Surge AI

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

🤖 Artificial Intelligence

🔌 API

☁️ SaaS

💰 $25M Series A on 2020-07

Artificial Intelligence • API • SaaS

Surge AI is a company that provides high-quality training data and data-labeling solutions for machine learning teams. It offers an API-driven, SaaS platform that combines human-in-the-loop annotation, quality control, and tooling for collecting, validating, and managing datasets to accelerate model development and improve model performance.

📋 Description

• Spearhead experiments to further develop and uplevel our marketing platform. • Own the end-to-end lifecycle marketing program for our contributor workforce. • Run experiments across creative, branding, value props, and copy for all worker profiles. • Lead the design, copywriting, segmentation, and performance analysis of all email programs. • Apply your UX/UI sensibility to craft communications that feel intuitive and delightful. • Build and own the strategy to re-engage lapsed contributors. • Partner with the broader marketing and product teams on positioning, messaging, and go-to-market. • Work closely with product, ops, and growth to align on initiatives, inform the roadmap, and ensure that lifecycle touchpoints reflect what’s happening across the platform.

🎯 Requirements

• Data and analytical fluency • Lifecycle marketing expertise • Email marketing mastery • UX/UI background or strong design sensibility • Exceptional writing • Product marketing range • Comfort with ambiguity • Ownership mentality • Senior-level experience

🏖️ Benefits

• Professional development opportunities