Senior Google Ads Buyer, DTC eCommerce

🔥 12 hours ago

🌏 Anywhere in the World

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 34 days.
• 20 open roles for a team of 13.
• No salary listed.

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Sweat Pants Agency

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

Sweat Pants Agency is a growth-focused digital marketing agency known for being the driving force behind several high-growth companies. They specialize in delivering fast and effective marketing results for a diverse range of businesses, from startups to Fortune 500 companies. Sweat Pants Agency offers a comprehensive suite of marketing services including Meta, Google, LinkedIn, and TikTok advertising, as well as email and SMS marketing. They emphasize transparency, client partnership, and adaptability to client brand voices, providing tailor-made marketing strategies that lead to significant company growth.

📋 Description

• Own a set of DTC and eCommerce Google Ads accounts end to end as strategist, buyer, and direct client point of contact • Manage monthly budgets ranging from $5,000 to well into six figures • Present results, plans, and reasoning directly to clients and answer for account performance • Audit campaign and ad group structure, keywords, search terms, negatives, bidding strategies, impression share, feed health, landing pages, audiences, and conversion tracking before making changes • Create Loom walkthroughs of account audits for clients • Manage brand and non-brand activity as separate businesses and report them separately • Analyze PMax performance and distinguish branded from incremental volume • Audit Google automation, including auto-applied recommendations, assets, and sitelinks • Own Merchant Center feed hygiene, product titles, disapprovals, promotions, and feed impact on Shopping and PMax delivery • Own tracking across GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports • Diagnose and resolve bottlenecks involving creative, offers, AOV, landing pages, checkout, and tracking • Build landing pages, scripts, reporting, and other assets needed to remove account constraints • Optimize toward new-customer CPA and new-customer ROAS using attribution analysis and geo holdouts • Take client calls during US Eastern business hours

🎯 Requirements

• Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts • Demonstrated results that can be explained using CPA, ROAS, and revenue, including changes made to achieve them • Experience with Shopping and PMax, not only Search • Fluency across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM • Bing experience is a nice to have • AI-native working style; must already use Claude or equivalent as a working tool • Ability to build and ship a landing page using Claude or equivalent • Native or near-native English communication skills • Ability to explain ideas clearly, sell recommendations, push back on client decisions, and raise problems proactively • Ability to work US Eastern business hours for client calls • Shopify store ownership/operation or Meta advertising experience is a bonus • Ability to work independently and take ownership of accounts and client relationships

🏖️ Benefits

• Real influence over how Google is run across the agency • Work on real brands with real budgets • Aggressive testing and fast learning • Trust from day one • A lot of autonomy • Fast feedback • Opportunity to grow into senior strategy • Increased responsibility and career growth based on performance • Remote work; can live anywhere worldwide • Flexible schedule outside US Eastern business hours; no time clock • Output-based evaluation

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