Personalization and Experience Product Owner

Job not on LinkedIn

🔥 14 hours ago

🇺🇸 United States – Remote

💵 $144.7k - $180.9k / year

⏰ Full Time

🟠 Senior

🔴 Lead

✅ Product Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 13%

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TE Connectivity

WebsiteLinkedInAll Job Openings

10,000+ employees

🚘 Automotive

🏥 Healthcare

📦 Logistics

💰 Post-IPO Debt on 2023-01

Automotive • Healthcare • Logistics

TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more. With customers in over 140 countries across 20 industries, you can touch billions of lives and ignite a transformative spark through your work.

📋 Description

• Partner with business, Marketing, Product, UX, and Analytics teams to understand business goals, customer needs, and customer-journey opportunities • Own and prioritize personalization and experimentation use cases based on customer value, business impact, feasibility, and scalability • Translate business objectives into product requirements for personalization, experimentation, content, and measurement • Define customer data and signals, target-customer criteria, content and experience needs, capabilities, measurement approaches, and dependencies for each use case • Assess data, content, and capability gaps and coordinate solutions with appropriate teams • Shape experiences from identifying customer needs through delivery, measurement, learning, and optimization • Lead personalization and experimentation use cases across TE’s digital experiences • Support A/B testing, experience targeting, and personalized digital experiences • Define hypotheses, target customers, experience variations, business rules, and success measures • Validate experience delivery and measurable customer and business outcomes • Use JavaScript, HTML, and CSS to support or troubleshoot personalized experiences and experiments where appropriate • Develop reusable approaches for scaling experiences and testing patterns across business units • Define digital behaviors, events, attributes, and data needed for priority use cases • Partner on data collection, digital instrumentation, data flows, and related requirements • Identify and troubleshoot experience-data gaps across the digital ecosystem • Establish measurement approaches and success criteria with Analytics teams • Use analytics and measurement tools to evaluate experiences, customer behavior, and business outcomes • Connect reusable digital content and assets with personalization and experimentation use cases • Create reusable guidance, standards, and playbooks for experimentation, personalization, measurement, and experience development • Identify opportunities to simplify delivery and reduce one-off solutions • Stay current on digital experience capabilities and improve organizational understanding of customer data, content, experimentation, and measurement

🎯 Requirements

• 7+ years of experience in digital product management, personalization, digital experience, marketing technology, digital analytics, consulting, or a related field • Ability to understand business and customer problems and translate them into clear requirements and practical digital experience solutions • Strong understanding of experimentation, including A/B testing best practices, data-derived segmentation, personalization, customer journeys, and digital measurement • Experience defining data, content, experience, and measurement requirements for digital use cases • Experience working across business, Product, Marketing, Analytics, UX, and delivery teams • Ability to explain complex platform and data concepts in clear business terms • Strong product judgment, problem-solving, and troubleshooting skills • Experience with Adobe Experience Cloud capabilities such as Adobe Target, Adobe Analytics, Customer Journey Analytics, Adobe Experience Manager, Adobe Experience Platform, or Adobe Data Collection • Experience with Adobe Experience Platform Web SDK and modern digital data collection approaches • Familiarity with customer data, segmentation, identity, data models, and profile concepts • Working knowledge of JavaScript, HTML, CSS, JSON, data layers, and browser debugging tools • Familiarity with AEM Experience Fragments, Content Fragments, components, and reusable content patterns • Experience working with implementation partners or in a complex enterprise environment • Adobe certifications are a plus

🏖️ Benefits

• Health insurance • 401(k) • Disability insurance • Life insurance • Employee stock purchase plan • Paid time off • Voluntary benefits • Incentive(s) as part of total compensation

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