Digital Marketing Analyst

Job not on LinkedIn

🔥 0 minutes ago

🚗 Michigan – Remote

🚗 Michigan – Remote

💵 $48k / year

⏰ Full Time

🟢 Junior

🌐 Digital Marketing

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Team Velocity

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2005

🤝 B2B

🛍️ eCommerce

Automotive • B2B • eCommerce

Team Velocity is a leading marketing technology provider specializing in the automotive industry. Their platform, Apollo Ads, integrates intelligent marketing technology that allows automotive dealers to effectively advertise their vehicles and engage consumers throughout the ownership lifecycle. By providing personalized, payment-driven offers and seamless online experiences, Team Velocity empowers dealerships to enhance customer loyalty and increase sales, service retention, and trade-ins.

📋 Description

• Assist in the planning, execution, and optimization of client accounts by working closely with our Customer Success and Client Services Teams. • Manage social media Pay-Per-Click (PPC) campaigns • Improve quality of SEM campaigns with improvement on reporting of defined overall company objectives • Monitor digital trends, emerging technologies, and risks • Regularly provide feedback and insights gained in support of business objectives • Develop web measurement strategies and reporting of key business metrics • Monitor campaign and website performance via analytic tools and provide feedback and actionable insights to business stakeholders • Create and maintain metrics and reports on marketing campaigns • Monitor campaign results, analyze key metrics and optimization results

🎯 Requirements

• Bachelor's in Marketing, Business, Economics, Finance or related field, required • Experience in digital marketing or the automotive vertical desired • 1+ years experience with Google AdWords, a plus • Proficiency in Microsoft Office, required • Strong quantitative skills required to analyze and optimize campaign performance • Ability to work cross-functionally with client services teams to ensure coordinated messaging and maximized performance • Must be results driven, have obsessive attention to detail and be a team player • Passion for display and digital marketing. • Ability to think creatively and identify and resolve problems • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere • Ability to clearly and effectively articulate successes and failures of digital campaigns to clients & account executives • High levels of integrity, autonomy, and self-motivation • Excellent analytical and organizational skill sets • Highly organized and detailed oriented • Ability to be flexible in a fast-paced and ever-changing environment

🏖️ Benefits

• Participation in company benefit offerings includes medical, dental, vision, 401(k), paid vacation, wellness and more.