Field Marketing Manager

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Tekmetric

WebsiteLinkedInAll Job Openings

51 - 200 employees

💰 Venture Round on 2022-03

Tekmetric is a management software designed for auto repair shops. Businesses can easily create customer profiles, schedule customer appointments, perform digital vehicle inspections, upload photos, build repair orders with built-in labor guides, manage inventory, track parts, monitor job workflows, set custom labor rates, shop fees, and taxes, send texts and emails to customers, measure job profitability, gross sales, technician hours spent, and more. By leveraging data, shops of all sizes can improve efficiency, productivity, and profitability.

📋 Description

• Plan, coordinate, and execute field events and partner activations across Tekmetric’s key regions in support of Strategic Alliances and Channel and Referral Partners. • Serve as the Tekmetric representative at regional association events, industry expos, distributor events, and coaching organization gatherings. • Coordinate logistics for partner-facing events which may include booth setup, collateral, swag, signage, and speaker or sponsorship coordination. • Support activation at industry events. • Enable and support in-field referral motions with partners including partner in-field reps, regional reps, coaching organizations, and peer groups. • Build and maintain field activation kits, partner enablement materials, and co-branded leave-behinds for use by Field Channel Managers in their territories. • Support the Tekmetric certification program rollout. • Act as a liaison between the Field Channel Team, Partner Marketing, and Events Team ensuring field-level feedback informs program design. • Support in-field activation for partners helping translate alliance agreements into tangible field moments. • Coordinate co-marketing field touchpoints with partners as alliance programs activate. • Assist with partner-facing communications, scheduling of field visits, and tracking of field engagement activity. • Track field event and activation performance, including partner referral volume, event attendance, and lead capture, feeding data back into demand gen reporting. • Maintain a field calendar of partner events, and activations across all regions. • Coordinate with Sales (AE / Field Sales POD) on handoff process for leads generated through field partner activations — confirm handoff SLA and CRM tagging convention with Sales leadership.

🎯 Requirements

• 5+ years of experience in field marketing, event marketing, channel marketing, or a similar execution-focused role. • Experience supporting or executing partner, channel, or trade events, ideally in B2B, SaaS, or an industry-adjacent environment. • Strong project management and logistics skills — you can manage multiple activations across regions simultaneously without dropping details. • Comfortable being on the road and representing Tekmetric in-person with partners, shop owners, and industry audiences. • Willingness to travel 30% of the time across Tekmetric’s key markets. • Collaborative communicator who can work cross-functionally with Field Channel Managers, BDs, and marketing teammates. • Familiarity with CRM tools (e.g., HubSpot or Salesforce) for tracking field activity and lead capture. • Bonus: Experience in the automotive aftermarket, automotive SaaS, or a related trade industry

🏖️ Benefits

• Enjoy the flexibility of remote work • Competitive base salaries that reflect your value. • Generous Paid Time Off, because we know you do your best work when you're well-rested. • Support for every stage of life—with paid maternity, parental bonding, and medical leave for you or your loved ones. • Comprehensive health benefits, including Medical, Dental, Vision, and Prescription coverage. For employee only, we offer plans that cover 100% of premiums and we cover 50% of costs for families. • Prioritizing your mental health: get free, confidential counseling through our partnership with BetterHelp. • 401(k) Retirement Savings Plan with 100% employer match on contributions up to 6% - so your future self will thank you. • Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA) to make your money go further. • Life and Accidental Death & Dismemberment (AD&D) Insurance for added peace of mind. • Wellness on your terms: get up to $60/month toward fitness, mental health, or almost anything that helps you feel your best. • After one year of employment, enjoy a $300 home office setup bonus to help make your space work for you. • Keep growing with support for continuing education - we’re invested in your development.