Director – Marketing & Strategy Operations

🔥 1 minute ago

🔔 Pennsylvania, Texas – Remote

🔔 Pennsylvania – Remote 🤠 Texas – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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TestEquity LLC

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1971

🏭 Manufacturing

🔧 Hardware

🛍️ eCommerce

Manufacturing • Hardware • eCommerce

TestEquity LLC is a distributor and service provider of electronic test and measurement equipment, lab supplies, and electronic components. The company sells new and refurbished instruments and consumables, and offers calibration, repair, rental, and asset management services. It serves engineers, laboratories, manufacturers, and educational institutions through direct sales and e-commerce channels.

📋 Description

• Lead marketing operations by translating the VP of Marketing's strategy into annual plans and integrated programs across creative, campaigns, and events • Lead and develop the creative department and marketing team • Partner with Supplier Marketing and Product teams to align programs with integrated marketing plans and shared revenue goals • Manage marketing budgets, including forecasting, spend oversight, and investment recommendations • Direct integrated marketing planning and govern the enterprise marketing calendar • Oversee and drive the tradeshow and event program • Establish and improve marketing processes, workflows, and reporting • Lead marketing analytics and performance measurement, including KPIs, attribution, and dashboards • Use customer, market, and sales data to identify growth opportunities and inform targeting and segmentation • Report marketing performance and revenue contribution to the VP of Marketing and senior leadership • Partner with Sales, Product Marketing, Supplier Marketing, CRM, and Digital teams on coordinated marketing initiatives • Directly or indirectly support product quality and perform other duties assigned by management

🎯 Requirements

• Bachelor's degree in marketing, communications, business, or a related field required • 8+ years of progressive marketing experience, including marketing operations, integrated marketing, campaign management, marketing analytics, or related functions • 3+ years of experience leading and developing employees, including coaching, performance management, goal setting, employee development, and talent planning • Experience managing multi-million-dollar marketing budgets or complex marketing investment portfolios, with a record of linking investment to revenue outcomes • Demonstrated experience leading integrated marketing plans across creative, CRM, digital, events, content, and sales enablement channels, in partnership with supplier and product marketing teams • Proven ability to build and manage marketing calendars, campaign workflows, operating processes, performance reporting, and cross-functional execution plans • Proven track record of using data and analytics to improve marketing performance and deliver measurable revenue growth • Experience leading or overseeing a creative team or in-house creative department • Strong business judgment and decision-making skills • Advanced analytical skills, including marketing attribution, KPI development, and performance dashboards • Excellent communication, presentation, stakeholder management, and vendor management skills • Ability to operate independently in a fast-paced environment with attention to detail, organizational discipline, and executive-level follow-through • Creative leadership skills • Ability to safely and successfully perform essential job functions consistent with ADA, FMLA, and other federal, state, and local standards • Applicants must be authorized to work in the US without sponsorship