Consumer Subscription Growth Specialist, Paid Ads

Job not on LinkedIn

🕒 September 8

🇺🇸 United States – Remote

💵 $20 - $30 / hour

⏱ Part Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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The Dyrt

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2013

✈️ Travel

☁️ SaaS

🏪 Marketplace

💰 Debt Financing on 2023-12

Travel • SaaS • Marketplace

The Dyrt is the largest consumer subscription software platform for campers in the U. S. It operates a top-ranked camping app and website that lets campers search, review, book, and share photos and tips for campgrounds; the community has crowdsourced over 8 million reviews, photos and tips and the site tracks roughly 30M visits per year. The Dyrt offers a paid PRO subscription ($36/year) that adds discounts at nearly 1,000 campgrounds plus enhanced search and planning features (public land map layers, offline access, road-trip planning). The product is consumer-facing, community-driven, and monetized through subscriptions and campground bookings/discounts.

📋 Description

• Own paid user acquisition for The Dyrt PRO subscription product • Own paid acquisition volume and efficiency against monthly targets • Decide budget allocation across platforms, campaigns, and audiences • Build, launch, structure, and maintain app and web acquisition campaigns across Google Ads, Meta, Apple Search Ads, TikTok, and secondary ad networks • Brief, refresh, and test ad creative • Build and test App Store custom product pages • Maintain alignment between ads, store pages, and destinations • Verify ad-platform reporting against internal analytics • Maintain conversion events, deeplinks, UTM parameters, and pixel integrity • Define test success criteria, read out results, and decide whether to scale, stop, or iterate • Maintain weekly and monthly acquisition reporting • Recommend future campaign activity • Coordinate with the Monday–Wednesday Growth Manager on acquisition and app-funnel priorities • Set weekend budgets and hand off work on Wednesday

🎯 Requirements

• Personally managed app install and app event campaigns in Google Ads, Meta, and Apple Search Ads • Hands-on experience building and optimizing paid acquisition campaigns, not only briefing an agency • Experience allocating and pacing real paid budgets against volume and efficiency targets • Mobile measurement literacy, including SKAdNetwork, deeplinks, custom product pages, and store listings • Understanding of attribution gaps across mobile measurement tools • Ability to verify platform-reported results against an independent analytics source • Ability to define test success criteria, analyze results, and make scale, stop, or iteration decisions • Concise written communication skills • Comfort using AI and automation for analysis, creative production, and reporting • High-speed internet and a professional working environment suitable for clear video conferencing • Must work in a U.S. time zone • Cover letter and resume required • Passion for camping and the outdoors

🏖️ Benefits

• Fully remote position • Part-time schedule of 24 hours/week, Monday–Wednesday • Flexible work arrangement • Opportunity to work for a fast-growing consumer app and the largest digital camping platform in the world • Inclusive, equal opportunity workplace