Paid Search Manager

🔥 12 hours ago

🌲 North Carolina – Remote

🌲 North Carolina – Remote

💵 $65k - $75k / year

⏰ Full Time

🟢 Junior

📈 Performance Marketing

👻 Ghost score 0%

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Townsquare Ignite

WebsiteLinkedInAll Job Openings

10,000+ employees

🤝 B2B

📣 Marketing

B2B • Marketing • Advertising

Townsquare Ignite is a digital marketing company specializing in data-driven advertising solutions. They offer tailored campaigns to identify and reach hyper-targeted online audiences across various platforms such as desktop, mobile, apps, streaming TV, email, paid search, and social media. With access to major DSPs, Townsquare Ignite seamlessly optimizes campaigns to enhance performance and offers detailed analytics for transparent insights. Their team of experts focuses on delivering creative, strategic, and technically proficient campaigns that prioritize client success and brand awareness.

📋 Description

• Plan, execute, and optimize SEM campaigns to drive engagement and conversion • Build keyword lists, analyze search volume, and make recommendations • Set up paid search campaigns in-platform • Write text creative copy for paid search • Manage daily performance, bid recommendations, execution details, budgets, and accounting to meet client goals and KPIs • Track ROI and ad spend across all accounts monthly • Keep up to date with best practices, bid management systems, keyword development tools, and industry research • Pull and analyze daily campaign reports • Generate monthly reporting and performance insights • Troubleshoot technical and performance issues • Deliver all tasks on time • Support special projects and assist the Associate Paid Search Manager with search strategy development • Maintain account records, including IOs, Asana tickets, and email correspondence • Participate in regular virtual team meetings with camera on • Work closely and collaboratively with a team in a fast-paced, detail-oriented environment

🎯 Requirements

• Bachelor’s degree in Finance, Economics, Mathematics, Statistics, Advertising or Marketing • 1-2 years hands-on experience buying media through Google and Bing, proven track record of exceeding client’s goals • Must be proficient, intermediate level, with Excel, PowerPoint, Word • Self-motivated with the ability to work in both a team environment and independently • Excellent interpersonal and communication skills - Able to speak, write clearly and persuasively • Aptitude for learning new skills and procedures • Above-average problem-solving skills and troubleshooting • Strong organizational skills and detail-oriented • Strong math and analytical skills • Possess a strong understanding of digital advertising and the digital media landscape • Must be eligible to work in the U.S. • Experience managing home services Search and LSA accounts (preferred)

🏖️ Benefits

• Competitive base plus bonus plan • 3 Weeks PTO • 9 Paid Holidays (Two personal/floating Holidays) • Health, Dental, Vision • 401(K) • Company provided laptop • Continuous training opportunities • Fully remote opportunity • Unlimited Growth Potential - Ignite is our fastest growing division and we only promote from within! • Comprehensive training program • Positive and supportive culture that encourages everyone to develop themselves and others

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