Creative Lead

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $95k - $110k / year

⏰ Full Time

🟠 Senior

🎨 Creative Strategist

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TRIP

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🏥 Healthcare

💼 Consulting

📣 Marketing

Healthcare • Consulting • Marketing

TRIP is a consumer wellness company and the world’s leading calming beverage brand, producing plant-powered drinks and supplements made with botanicals and adaptogens to help people unwind and support mental wellbeing. Founded in 2019, TRIP sells products globally through retail and direct channels, markets itself as a lifestyle and wellness brand, and emphasizes mental health, sustainable impact, and community engagement.

📋 Description

• Translate and roll out global TRIP campaigns for US consumers • Develop US-specific creative ideas and executions across campaigns, OOH, activations, social, digital and retail • Partner with US Marketing, Growth, Sales and E-commerce teams to turn commercial objectives into creative • Identify culturally relevant moments that generate attention and conversation • Personally develop concepts, campaign decks, designs and assets • Adapt global campaign creative for US channels, retailers and consumers • Maintain a high bar for visual craft • Use Adobe Creative Suite and AI tools in day-to-day creative work • Create work across US retail, shopper and e-commerce touchpoints, including POS, Amazon and retail media • Support packaging adaptations and US product launches • Bring TRIP into the physical world through OOH, experiential, events and cultural activations • Work with creative, production, experiential, OOH and specialist partners across the US • Build and maintain a network of US suppliers and creative partners • Attend shoots, press days, activations and production days when required • Work closely with the Senior Global Creative Lead, Head of Brand and UK and US teams • Participate in global brand and creative meetings, including some scheduled around UK working hours • Give clear creative recommendations, respond to feedback and work within TRIP’s global brand direction

🎯 Requirements

• Strong design background and outstanding portfolio demonstrating excellent visual craft • Experience working within consumer brands such as beauty, wellness, lifestyle, fashion, food, drinks, FMCG or DTC • Experience developing and executing integrated brand campaigns • Ability to move between concept development and hands-on execution • Strong experience across several of retail, shopper, OOH, experiential, social, digital or packaging • Strong understanding of US consumers, culture and the wider creative landscape • Excellent creative judgement and instinct for cultural relevance • Experience collaborating with external agencies, freelancers, production companies and specialist suppliers • Existing network within the US creative and production community, or ability to build one quickly • Strong Adobe Creative Suite capability • Appetite for using AI tools in creative development • Ability to work autonomously in a fast-moving, remote environment • Confidence to put forward a strong creative point of view without ego • Ability to collaborate across UK and US teams and accommodate some UK-time-zone meetings • Flexibility to travel occasionally for shoots, press days and activations • Portfolio or website link required with application • Experience with beauty, wellness or culturally relevant lifestyle brands is a strong plus

🏖️ Benefits

• Medical, Dental & Vision Insurance • Paid-Time-Off Program • Mindfulness support with Calm App membership and Employee Advisory Resources • 401k • Life Insurance • Potential for 6-week unpaid sabbatical after 2 years of service • A range of voluntary benefits