DTC E-commerce Copywriter, US Market Experience

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UMAEZ - Universidad Multicultural Agroecológica Emiliano Zapata

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛍️ eCommerce

📣 Marketing

👥 B2C

eCommerce • Marketing • B2C

UMAEZ - Universidad Multicultural Agroecológica Emiliano Zapata is a global brand operator that develops, launches, and scales consumer brands it owns across direct-to-consumer (D2C) channels and marketplaces. The company emphasizes performance-first, AI-powered operations and an in-house creative engine to produce high-performing ads and full-funnel marketing. UMAEZ partners across product development, paid media, conversion optimization, retention (email & SMS), UGC & influencer production, and fulfillment & logistics — positioning itself as a vertically integrated builder and scaler of consumer brands in fragrance, wellness, beauty, and lifestyle. It reports portfolio-level metrics such as $250M+ revenue generated, 3M+ active customers, and 12+ brands in its portfolio.

📋 Description

• Write email flows including welcome, post-purchase, pre-renewal, cancellation save, win-back, and payment recovery • Write email campaigns including promotional sends, launches, seasonal campaigns, upsell, and re-engagement • Write SMS copy • Write subject lines, preheaders, and CTAs • Write landing page and pre-lander copy as needed • Help write, fine-tune, proofread, and localize product page copy • Help write website and brand copy, including homepage, brand narrative, and supporting pages • Write SEO content including category pages, blog posts, and on-site copy optimized for organic traffic • Write for subscription-first fragrance and health and wellness DTC brands across email, landing pages, product copy, and SEO • Work from scratch or sharpen inherited copy while maintaining brand-specific standards

🎯 Requirements

• 2+ years of DTC or e-commerce copywriting experience • Portfolio must include email flows, landing pages, and product copy • Klaviyo experience with flows and campaigns • Strong direct-response copywriting instincts • Ability to write across multiple brands with distinct voices, avatars, and categories • Experience in fragrance, personal care, beauty, or health and wellness is a strong advantage • Strong copywriting skills and use of AI in the workflow, with final copy specific, human-edited, and client-ready • Near-native US English • Fast turnaround and clean, proofread output • Strong advantage: proven performance of written emails for subscription DTC brands • Strong advantage: SEO copywriting, including keyword research, on-page optimization, and meta copy • Strong advantage: SMS platform experience with Klaviyo SMS, Postscript, or Attentive • Strong advantage: experience writing across multiple brands or clients simultaneously

🏖️ Benefits

• Competitive monthly rate (contractor) to be discussed based on experience • Fully remote - no office, no fixed timezone • Learning & development budget • Access to winning ad and landing page references across our brand portfolio • Clear growth path as the team and brand portfolio expands • Weekly performance reviews and tight feedback loops with senior team members • Exposure to multi-market DTC operations across US and Southeast Asia