Social Video Specialist

Job not on LinkedIn

🕒 September 17

🇺🇸 United States – Remote

💵 $73k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎬 Video Editor

👻 Ghost score 29%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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USA TODAY Network

WebsiteLinkedInAll Job Openings

201 - 500 employees

📱 Media

📣 Marketing

🤝 B2B

Media • Marketing • B2B

USA TODAY Network is the national media and advertising arm of USA TODAY Co. , operating a large portfolio of local and national publications and offering a full suite of advertising and marketing solutions. It provides digital and print display advertising, direct mail, branded content, performance marketing, video, SEO, merchandising, and self-serve marketplace services, backed by data-driven technology, creative services, events and an AI-powered platform. The Network emphasizes local advertising reach supported by national scale and serves businesses across automotive, travel, finance, education, home improvement and other verticals.

📋 Description

• Lead USA TODAY's social video strategy, including user-generated content strategy • Assess the social video portfolio and performance and drive innovation • Establish a cohesive editorial style tailored to platform behaviors and audience needs • Monitor the creator industry, emerging platforms, and audience behaviors • Develop strategies covering the entire audience journey • Analyze performance, identify growth opportunities, and lead experiments • Adapt platform strategy during breaking news and major events • Pitch in on content creation when necessary • Translate data points into actionable insights • Partner across divisions to improve social video revenue and consumer retention • Lead the audience team's relationship with the video production team • Plan coverage and strategies for major tentpole events and story opportunities • Collaborate with AI leads to test and implement production and workflow tools • Coach journalists on social video storytelling, production techniques, and technical tools • Lead training for reporters, visual journalists, content creators, and editors • Balance editorial and business priorities while centering audience and organizational goals

🎯 Requirements

• Bachelor's or master's degree in communications, journalism, marketing or related field or equivalent combination of education and experience • 5+ years of experience in digital journalism or newsroom leadership • Experience in a digital, print, or television news organization • Journalism experience is mandatory • Resume of one to two pages • Cover letter outlining approach to the job • Samples of work

🏖️ Benefits

• Remote work • Option to use a local USA TODAY newsroom as a base of operations if living nearby

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