Senior Marketing Manager – IVF Consumables

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Logo of Vitrolife Group

Vitrolife Group

1001 - 5000 employees

Founded 1994

⚕️ Healthcare Insurance

🧬 Biotechnology

🔬 Science

Healthcare Insurance • Biotechnology • Science

Vitrolife Group is a global provider of medical devices and genetic testing solutions focused on reproductive health. With a commitment to innovation in reproductive health, Vitrolife delivers a premium portfolio of products and services covering the entire reproductive journey, primarily aimed at IVF clinics. Their offerings include consumables, advanced technologies, and a comprehensive genetic testing portfolio designed to support and improve treatment outcomes and help achieve the dream of having a healthy baby. They have also expanded their capabilities with the acquisition of eFertility to transform and digitalize the IVF clinic management process, emphasizing standardized and efficient workflows.

📋 Description

• Lead regional marketing strategy for IVF consumables • Manage full product lifecycle, including new product introductions • Identify and assess market opportunities using customer insights and clinical trends • Develop campaigns to increase awareness and drive growth • Lead go to market strategy for new consumable products • Maintain a strong understanding of IVF laboratory workflows, clinical practices, and customer challenges • Engage directly with key customers to gather insights • Partner with Regulatory, Clinical, and Quality teams to ensure compliance • Collaborate with supply chain and operations to support forecasting.

🎯 Requirements

• Bachelor’s degree in Marketing, Life Sciences, Business, or related field • Seven or more years of marketing experience in medical devices, biotechnology, or diagnostics, with experience in IVF or assisted reproductive technologies preferred • Demonstrated success managing technical product portfolios and launching new products • Strong understanding of IVF laboratory workflows and consumable product applications • Proven ability to lead complex initiatives and influence cross functional teams • Excellent communication, presentation, and strategic planning skills. • Experience working with embryology key opinion leaders or clinical education teams (preferred) • Familiarity with CRM systems such as Salesforce, marketing automation platforms, and analytics tools • Ability to translate scientific concepts into clear and compelling commercial messaging.

🏖️ Benefits

• Paid Time Off and 10 Paid Holidays • 401(k) with Employer Match • Medical, Dental, Vision • IVF Coverage to support family building needs • GAP Insurance • Basic Life and AD&D Coverage • Short- and Long-Term Disability • Optional AFLAC Supplemental Policies • Employee Assistance Program (EAP) • Flexible Spending & Health Savings Account

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