PR & Partnerships Manager

🕒 July 27

🏢🏡 New York City – Hybrid

💵 $90k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

👻 Ghost score 38%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Open for 111 days.

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Wavytalk

WebsiteLinkedInAll Job Openings

11 - 50 employees

💄 Beauty

🛍️ eCommerce

👥 B2C

Beauty • eCommerce • B2C

Wavytalk is a direct-to-consumer beauty brand and Shopify-based e-commerce retailer that sells hair tools and beauty devices. The site highlights product categories such as hair thermal brushes, hair curlers, hair straighteners, hair dryers & brushes, IPL hair removal, and LED therapy masks, and promotes sales, bundles, rewards, and international shipping and currencies. Wavytalk appears focused on consumer beauty hardware and accessories, with marketing, learning resources, and a rewards/community program.

📋 Description

• Act as the primary liaison with our PR agency, ensuring clear direction, strong execution, and measurable results • Lead PR strategy for product launches, campaigns, and cultural moments • Drive faster, more efficient media pickup through proactive pitching and strong storytelling • Own direct media relationships and execute placements for beauty tools, while partnering with agency support for hair tools PR • Own strategy and budget for paid media placements (magazines, online publishers, advertorials) • Identify and execute high-impact opportunities with key media partners • Align paid placements with PR efforts to maximize coverage and visibility • Track performance and optimize spend based on results • Lead PR efforts for new product launches, ensuring strong media coverage and visibility • Develop compelling product narratives and messaging that resonate with editors and consumers • Identify opportunities to accelerate media coverage and reduce time to traction • Build and execute partnerships with like-minded brands across beauty, fashion, and lifestyle • Lead collaborations across: social content, events & activations, co-branded products • Identify and secure culturally relevant opportunities that elevate brand visibility • Build relationships with key hair stylists, dermatologists, and industry experts • Drive product endorsement, credibility, and education through trusted voices • Integrate experts into content, PR, and campaigns

🎯 Requirements

• 5–8+ years experience in PR, partnerships, or brand marketing (beauty or consumer brand preferred) • Strong experience managing PR agencies and driving earned media results • Proven track record in paid media strategy and performance marketing • Deep understanding of influencer, creator, and cultural marketing • Strong network across media, brands, and industry experts • Highly strategic but also hands-on and execution-focused • Passion for beauty, hair, and culture

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