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Associate, Regional Marketing

Job not on LinkedIn

🔥 4 minutes ago

🍂 Massachusetts – Remote

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💵 $75k - $90k / year

⏰ Full Time

🟡 Mid-level

🎡 Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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Logo of Wonder

Wonder

201 - 500 employees

🍽️ Food & Beverage

🏥 Healthcare

🛍️ eCommerce

💰 $100M Corporate Round on 2023-11

Food & Beverage • Healthcare • eCommerce

Wonder is a company that offers a new kind of food hall experience by partnering with award-winning chefs and restaurants to provide a wide selection of cuisines for delivery, pickup, or dine-in. Customers can order from multiple restaurants simultaneously with the convenience of having them delivered to their door. Wonder collaborates with Michelin-star chefs and famous culinary experts to replicate their dishes, providing restaurant-quality meals in the comfort of your home. With operations throughout the Tri-State area, Wonder revolutionizes takeout by offering curated dishes from over 20 restaurant partners, making it a versatile and high-quality option for food enthusiasts.

📋 Description

• Develop and execute local marketing plans identifying community events, strategic partnerships, and business development opportunities • Build and maintain relationships with local businesses, schools, hospitals, hotels, residential communities, chambers of commerce, property managers, and community organizations • Represent Wonder at community events, sponsorships, pop-ups, sampling opportunities, and grand openings • Partner with Restaurant Operations teams to execute the local store marketing playbook and drive traffic, sales, and repeat customers • Support new store openings, regional marketing campaigns, and strategic brand partnerships • Identify, negotiate, and secure local partnership opportunities • Manage field marketing agencies, vendors, and brand ambassadors; help train Brand Ambassadors • Own regional event calendars, marketing item inventories, and event logistics • Manage local marketing budgets, track spend, and maximize return on investment • Brief creative requests and coordinate marketing asset development • Execute and optimize local paid marketing campaigns, including Meta advertising • Track, analyze, and report marketing performance using Looker and other reporting dashboards • Share field best practices and insights to improve Wonder's local marketing strategy

🎯 Requirements

• 3-5 years of experience in field marketing, local store marketing, experiential marketing, community marketing, or regional marketing • Located in the Greater Boston area • Experience supporting multiple locations or markets, preferably within restaurant, retail, hospitality, or consumer brands • Proven success building community partnerships that drive measurable business results • Experience supporting new store openings or market launches is strongly preferred • Strong project management skills with the ability to manage multiple priorities and execute in a fast-paced environment • Exceptional relationship-building and communication skills, with confidence engaging external partners and representing the Wonder brand • Experience managing agencies, vendors, or brand ambassadors for local events and activations • Strong negotiation skills and the ability to identify mutually beneficial partnership opportunities • Analytical mindset with experience using reporting tools (such as Looker) and campaign performance data to inform strategic decision-making • Experience managing local paid media campaigns, including Meta advertising, is a plus • Comfortable working cross-functionally with Operations, Creative, Growth, CRM, and other internal stakeholders • Self-starter who thrives in a fast-paced environment, takes initiative, and enjoys building new processes • Experience managing local marketing budgets and measuring ROI is preferred • Skills: Looker, Monday.com, Splash, Excel • Valid driver's license and willingness to travel frequently throughout the assigned region, including evenings and weekends as needed • Ability to lift up to 50 pounds and stand for extended periods during events and activations

🏖️ Benefits

• Competitive compensation package with equity • 401(k) • Choice of medical, dental, and vision plans • Company paid short and long term disability coverage • Paid time off including flexible time off for exempt employees • Paid vacation for non-exempt employees • Paid sick leave in compliance with applicable law • Paid parental leave • Discounted meals • Exclusive perks across the Wonder family of brands

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