
51 - 200 employees
Founded 2012
👥 HR Tech
🏪 Marketplace
🎯 Recruiter
💰 Series C on 2024-02
HR Tech • Marketplace • Recruitment
Workana is a leading platform in Latin America that connects businesses with remote talent across various disciplines. With over a decade in the market, Workana specializes in providing businesses with pre-selected and certified developers and freelancers for specific time periods or project-based tasks. The platform supports hiring in diverse fields such as IT & Programming, Design & Multimedia, Writing & Translation, and more, offering payment flexibility in local currencies or USD. Workana ensures satisfaction with protected payments and a satisfaction guarantee, aiming to grow businesses quickly and sustainably by leveraging the best remote talent available.
🔥 0 minutes ago
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51 - 200 employees
Founded 2012
👥 HR Tech
🏪 Marketplace
🎯 Recruiter
💰 Series C on 2024-02
HR Tech • Marketplace • Recruitment
Workana is a leading platform in Latin America that connects businesses with remote talent across various disciplines. With over a decade in the market, Workana specializes in providing businesses with pre-selected and certified developers and freelancers for specific time periods or project-based tasks. The platform supports hiring in diverse fields such as IT & Programming, Design & Multimedia, Writing & Translation, and more, offering payment flexibility in local currencies or USD. Workana ensures satisfaction with protected payments and a satisfaction guarantee, aiming to grow businesses quickly and sustainably by leveraging the best remote talent available.
• Create downloadable content such as ebooks, guides, whitepapers, reports, studies, checklists, templates, and infographics • Research trends, data, and best practices related to Human Resources, talent management, productivity, and technology • Turn technical or complex information into clear, practical, and easy-to-understand content • Develop the structure, narrative, and copy for each piece, from the initial concept through the final version • Adapt the tone and style of the content to Factorial’s brand identity and communication guidelines • Collaborate with the Marketing, Design, SEO, Performance, and other relevant teams • Incorporate data, statistics, practical case studies, and reliable sources • Optimize content to support lead generation and lead nurturing campaigns • Review and edit existing materials to improve their clarity, accuracy, and conversion potential • Manage multiple content projects simultaneously while meeting agreed-upon deadlines
• Demonstrable experience creating B2B content, preferably for SaaS, HR Tech, technology, or business services companies • Excellent writing, spelling, and editing skills • Experience creating long-form content and downloadable resources • Ability to research, validate sources, and synthesize large amounts of information • Knowledge of content marketing, demand generation, and the customer journey • Ability to work independently and coordinate with multidisciplinary teams • Strong organizational skills and attention to detail • Portfolio featuring examples of ebooks, guides, reports, whitepapers, or similar content • Knowledge of the Human Resources and people management sectors • Experience working with international brands or audiences across different markets • Basic knowledge of SEO and content optimization • Familiarity with AI tools for research, writing, and editing • Ability to interpret studies, surveys, and data and turn them into relevant content • Experience working with designers to take content from the initial document through to the final asset
• Remote work • Project-based or long-term collaboration • Work commitment to be determined based on content volume • Frequent interaction with Factorial’s Marketing and Design teams
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