Performance Marketing Manager

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🕒 2 days ago

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WOW Remote Teams

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2021

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

WOW Remote Teams is a company that connects businesses with top-tier virtual professionals from Latin America, including virtual assistants, digital marketers, software developers, graphic designers, and more. Their services aim to help organizations save on salary expenses while providing quality talent that is bilingual and pre-vetted. With a focus on rapid hiring processes, clients can receive candidate matches within just three days, making WOW Remote Teams a cost-effective solution for scaling teams efficiently.

📋 Description

• Assume responsibility for the daily management of active paid search and paid social campaigns while maintaining performance stability during the transition • Monitor budget pacing and adjust bids, campaign structures, targeting, and allocation based on performance data • Manage paid media programs supporting both e-commerce revenue and lead generation objectives • Oversee Google Ads and Microsoft Ads campaigns, including Shopping campaigns, feed-driven structures, and automated bidding strategies • Build, execute, and refine prospecting and retargeting campaigns through Meta Ads Manager • Align campaign execution with full-funnel customer acquisition goals • Apply AI-powered tools and automation to improve campaign workflows, bidding processes, analysis, copy development, and reporting • Plan and execute ongoing A/B tests across campaigns, audiences, creative elements, and landing experiences • Maintain an organized testing record and document conclusions, outcomes, and recommended next steps • Prepare recurring performance reports with concise insights, business implications, and actionable recommendations • Adapt reporting for detailed channel reviews and presentations to senior stakeholders • Collaborate with internal marketing, creative, analytics, merchandising, and business teams to keep initiatives aligned • Manage multiple campaigns and priorities independently without requiring close day-to-day supervision • Document campaign structures, operating procedures, tests, and optimization decisions throughout the engagement • Prepare complete handoff materials to support a smooth transition at the end of the assignment.

🎯 Requirements

• At least five years of hands-on paid media experience within e-commerce environments • Proven experience managing meaningful advertising budgets across multiple campaigns or brands • Advanced, hands-on expertise with Google Ads and Microsoft Advertising • Experience managing Google Shopping campaigns, product feeds, feed-based account structures, and automated bidding • Working knowledge of Meta Ads Manager, including prospecting and retargeting campaign execution • Experience managing lead generation campaigns in addition to e-commerce acquisition programs • Strong proficiency with GA4, web analytics, and performance measurement • Demonstrated ability to evaluate performance using metrics such as ROAS, CAC, conversion rate, revenue, cost per lead, and customer acquisition volume • Practical experience using AI tools for marketing analysis, copy iteration, workflow automation, campaign optimization, or reporting • Ability to create and present performance reports using Excel and PowerPoint • Strong analytical judgment and the ability to translate campaign data into clear recommendations • Excellent organization, documentation, and attention to detail • Ability to take ownership of live accounts quickly and operate effectively with limited onboarding • Capacity to manage several workstreams independently while meeting deadlines and maintaining accuracy.

🏖️ Benefits

• Full-time opportunity • 100% remote work arrangement • Fixed-term engagement from early September through December 2026 • Opportunity to take ownership of active paid media programs across a diversified e-commerce portfolio • Exposure to both e-commerce and lead generation acquisition strategies