Senior Marketing Analyst

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $89k - $141k / year

⏰ Full Time

🟠 Senior

📊 Marketing Analyst

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Yelp

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2004

🍽️ Food & Beverage

🏨 Hospitality

📣 Marketing

Food & Beverage • Hospitality • Marketing

Yelp is a platform that connects people with great local businesses, allowing users to write and share reviews of a variety of services including restaurants, boutiques, salons, dentists, mechanics, plumbers, and more. With approximately 155 million cumulative reviews contributed by users, Yelp enhances the consumer experience by bringing traditional word-of-mouth recommendations online.

📋 Description

• Enhance our marketing strategy by partnering with stakeholders to gain a deep understanding of core needs and leveraging your analytical expertise to develop scalable solutions that anticipate future needs and improve business performance • Become a subject matter expert on Yelp’s marketing metrics and relevant data sources • Leverage analytical tools (Tableau, SQL, etc.) to support analytical and reporting functions • Build and maintain reporting for marketing KPIs, and set goals for various initiatives • Identify opportunities to improve or add to existing views of data, resulting in better resources for extracting learnings • Exercise sound business judgment and influence the direction of Yelp’s business by effectively working with and communicating results to cross-functional groups

🎯 Requirements

• 2 - 5 years of relevant business experience solving analytical problems and deriving insights using quantitative approaches • Experience at a consulting firm, investment bank, or private equity fund, or analytical role at a fast-paced B2C or marketplace tech company • Superior hands-on analytic skills, including SQL, advanced Excel modeling, and Tableau dashboard building required • Business acumen and an enthusiasm for marketing strategy, customer segmentation, and user growth • Understanding of statistical significance and experience with A/B testing and experimentation for web or software • Exceptional problem solver with the ability to transition between detailed data and high-level insights to drive decisions • Proactive collaboration and communication within your team and cross-functional groups

🏖️ Benefits

• Full medical, vision, and dental • 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter) • 12 paid holidays, plus one floating holiday • Up to 14 weeks of parental leave • Monthly wellness subsidy • Work from home reimbursement • Flexible spending account • 401(k) retirement savings plan • Employee stock purchase plan