
201 - 500 employees
Founded 1829
🍽️ Food & Beverage
👥 B2C
Food & Beverage • B2C
D. G. Yuengling & Son, Inc. is America's oldest brewery, with a rich history of brewing beer. Founded in Pottsville, PA, Yuengling has become renowned for its traditional American lagers and other varieties of beer such as its Light Lager, Black & Tan, Golden Pilsner, and FLIGHT beers. The company maintains a strong connection to its heritage while continuously innovating with new products. Visitors can explore its Museum & Gift Shop in Pottsville and the Draft Haus & Kitchen in Tampa. Yuengling is committed to producing high-quality beers and offering an engaging brand experience to its fans, including collaborations such as the partnership with Field & Stream.
🔥 1 minute ago
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201 - 500 employees
Founded 1829
🍽️ Food & Beverage
👥 B2C
Food & Beverage • B2C
D. G. Yuengling & Son, Inc. is America's oldest brewery, with a rich history of brewing beer. Founded in Pottsville, PA, Yuengling has become renowned for its traditional American lagers and other varieties of beer such as its Light Lager, Black & Tan, Golden Pilsner, and FLIGHT beers. The company maintains a strong connection to its heritage while continuously innovating with new products. Visitors can explore its Museum & Gift Shop in Pottsville and the Draft Haus & Kitchen in Tampa. Yuengling is committed to producing high-quality beers and offering an engaging brand experience to its fans, including collaborations such as the partnership with Field & Stream.
• Sell and merchandise the Yuengling portfolio in the assigned area of responsibility • Implement and model DGY retail standards • Drive achievement against approved distributor annual and trimester business plans • Communicate DGY sales strategies to key retailers and distributor street-level sales representatives • Drive improved distribution, shelf-space assortment, feature merchandising, and display activity • Maintain regular call frequency and communication with assigned retail accounts and distributor retail field sales representatives • Complete a minimum of 12 account calls daily • Sell in new Yuengling distribution, execute displays, merchandise shelf space and assortment mix, and sell in price or promotion feature activity • Conduct periodic price surveys and compare Yuengling pricing with key competitors • Build long-term partnerships with retail customers using Yuengling’s 3M strategy • Document retailer calls, meetings, follow-up, and next steps • Identify and develop programs for underperforming packages • Help develop and achieve annual distribution targets by brand and package • Engage point-of-sale commitments and merchandising efforts • Maintain DGY point-of-sale materials and identify distributor support-material needs • Maintain an active account target list and submit trimester distribution progress reports • Sell in and manage local retail sampling events • Interact with consumers and retailers at samplings, work-withs, special events, and trade shows • Assemble and position point-of-sale materials in key retail locations • Develop productive relationships with distributor sales managers, brand managers, supervisors, and sales representatives • Participate in distributor sales meetings and present to groups • Ensure adequate product inventory, proper inventory rotation, and removal of out-of-code product • Conduct quarterly distributor market reviews • Develop corrective action plans for execution shortfalls • Maintain accurate records of current and competitive market pricing • Document retail execution opportunities • Perform additional duties assigned by management
• Strong competitive desire to build knowledge, skills, and competencies to achieve growth in position for development of future roles • Strong oral and written communication skills • Ability to prioritize and plan work activities; attention to details; effective time management; set goals and objectives and regularly achieve them • Ability to follow instructions and respond appropriately to management direction and strategy • Ability to take responsibility for actions and work as a team as aligned to Company strategy and culture • Creativity and original thinking • Embrace DGY culture and The Yuengling Way • Valid driver’s license required with excellent driving record • Must be available for occasional night and weekend promotions and special events • Solid computer knowledge and skills, including Microsoft Word, Excel, PowerPoint, and Outlook • Ability to lift, carry, push and/or pull up to 35 pounds • Bachelor’s Degree or equivalent job experience is necessary • Must live in the Pittsburgh, PA market
• Full-time employment • Occasional night and weekend promotions and special events (availability requirement, not an employer-provided benefit)
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