Franchise Marketing Specialist

Job not on LinkedIn

🔥 2 hours ago

🇺🇸 United States – Remote

💵 $58k - $72k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Zinga's

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1999

💼 Consulting

🏭 Manufacturing

🏗️ Construction

Consulting • Manufacturing • Construction

Zinga's is a residential shading and outdoor living company that designs, sells, and professionally installs window treatments and exterior shading systems. Their product lineup includes motorized and manual shades, blinds, drapes, shutters, motorized screens, pergolas, retractable awnings, and outdoor kitchens, and they offer in-home consultations, precise measuring, financing, and expert installation to enhance comfort, protection, and style for indoor and outdoor spaces.

📋 Description

• Lead marketing for every new franchise launch and serve as the go-to marketing resource for franchise owners after opening • Run the grand-opening marketing playbook • Establish each territory's local digital presence • Coach owners on local tactics that convert awareness into booked appointments • Coordinate with the NSO team to ensure launch marketing tasks are completed on time, including agency-owned tasks • Track Google Business Profile, local website page, review generation, and directory listing readiness before opening day • Confirm grand-opening plans covering paid search and social, direct mail, home shows, and community events • Track marketing readiness for upcoming openings and report status to the NSO team and leadership • Coach owners on lead response speed, review velocity, neighborhood canvassing, and builder/designer referral partners • Review and approve local marketing materials for brand compliance • Report lead volume, cost per lead, appointment rate, and close rate by territory; recommend adjustments • Follow up on agency-owned launch deliverables and standing reviews • Maintain the brand asset library, campaign templates, and franchise marketing playbook • Configure campaign tracking and lead routing in GoHighLevel with the operations and technology team • Build scalable templates for approximately two new franchisee launches per month

🎯 Requirements

• 2 to 4 years in local, field, or franchise marketing, ideally in home services or a multi-location brand • Hands-on experience with Google Business Profile, Google and Meta ads, and review platforms • Comfort reading lead-funnel data and turning it into clear recommendations • Strong project management; ability to run several launches on different timelines • Confidence coaching business owners and influencing without authority • Experience with GoHighLevel, HubSpot, or a similar CRM is a plus • Design skills (Canva or Adobe) are a plus • U.S. work location requirement indicated by 'Fully Remote - US'

🏖️ Benefits

• 401(k) • Bonus based on performance • Competitive salary • Employee discounts • Opportunity for advancement • Paid time off • Health insurance • Dental insurance • Vision insurance • 401(k) • PTO • Clear path to Franchise Marketing Manager as unit count grows • Team Events • Employee Purchase Discount Program • DailyPay (access a portion of earned pay early, with a small fee) • Paid Holidays