Email Marketing Analyst

🕒 April 24

🐊 Florida, North Carolina, +1 more states – Remote

🐊 Florida – Remote 🌲 North Carolina – Remote 🤠 Texas – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📊 Marketing Analyst

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Zumba

WebsiteLinkedInAll Job Openings

201 - 500 employees

💰 Private Equity Round on 2012-03

About Zumba Fitness, LLC

📋 Description

• Plan, build, and optimize email and marketing automation programs • Lead the strategic execution and in-depth analysis of email and push notification campaigns • Partner with cross-functional stakeholders to optimize workflows • Oversee rigorous QA processes in collaboration with brand managers • Develop comprehensive performance reports for email campaigns • Provide strategic insights on the competitive landscape • Monitor and enhance email deliverability metrics • Architect and refine complex lifecycle email journeys • Conduct high-impact analyses to uncover opportunities for growth • Effectively communicate the value and impact of the email channel

🎯 Requirements

• Bachelor's degree in marketing or related field • 5+ years of experience in email/digital marketing or related industries • Proven experience with large data analysis • Good understanding of advance segmentation logic • Knowledge in SQL & building dashboards • Knowledge of HTML/CSS and email development • Proven experience with campaign analysis • Strong experience with email automation and personalization • Live clickers/ Movable Ink • Experience using Photoshop, Figma, and, Dreamwear and Microsoft suites • Experience using Iterable or enterprise level ESPs • Experience with Lead capture form and shopify integration

🏖️ Benefits

• GREAT PEOPLE. GREAT WORKOUT. GREAT PERKS • health insurance • paid time off