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Vice President – Growth Marketing

Vaga não está no LinkedIn

🕒 Agosto 24

🏄 California – Remoto

infoinfo

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Crescimento

🗣️🇺🇸🇬🇧 Inglês obrigatório

De onde vem esta vaga

Publicada na página de carreiras da Betterworks, não em um site de vagas

Vista pela primeira vez pelo Remote Rocketship Agosto 24

Ainda aberta no site da Betterworks. Verificada 4 horas atrás.

Logo of Betterworks

Betterworks

51 - 200 funcionários

Fundada em 2013

👥 RH Tech

☁️ SaaS

🤝 B2B

HR Tech • SaaS • B2B

A Betterworks é uma plataforma de gestão de desempenho e objetivos baseada na nuvem, utilizada por organizações para definir, acompanhar e alinhar os objetivos dos funcionários (incluindo OKRs), realizar avaliações de desempenho contínuas e melhorar a visibilidade das metas em toda a equipe. É entregue como um produto SaaS para equipes de RH e operações de pessoas e é voltado para clientes empresariais (grandes empresas e empresas de médio porte).

Descrição

• Lead and scale demand generation, pipeline acceleration, and go-to-market strategy aligned with Sales and Customer Success • Drive revenue-growth-oriented marketing programs through data-driven campaigns, ABM strategies, and marketing automation • Own marketing pipeline and revenue targets • Integrate demand generation, account-based marketing, and digital-first pipeline creation • Oversee multi-channel demand generation programs, including digital marketing, ABM, and events • Measure and optimize marketing performance to improve ROI and align with sales objectives • Partner with Product Marketing to create messaging for CHROs, Talent leaders, CFOs, and HR IT purchase influencers • Collaborate with Sales, Field Enablement, and Customer Success on deal support strategies to accelerate deal velocity and improve customer expansion • Mentor and scale a revenue marketing team across demand generation, digital, and field marketing • Foster continuous experimentation, innovation, and accountability • Manage the marketing budget and allocate spend efficiently across channels • Report to the Chief Marketing Officer

🎯 Requisitos

• 10+ years of experience in B2B SaaS marketing, with at least 5 years in a leadership role driving pipeline growth • Deep understanding of modern marketing funnels, data analytics, and revenue marketing motions • Experience with always-on digital demand generation and multi-threaded ABM approaches • Proven ability to build, lead, and scale high-performing marketing teams delivering measurable revenue impact • Expertise in HubSpot, 6Sense, Salesforce, and analytics tools • Ability to analyze complex funnel metrics and optimize conversion rates • Experience working directly in the HR technology space is preferred • Exceptional storytelling and messaging expertise • Ability to translate complex solutions into compelling business value for Talent leaders • Hands-on and strategic leadership capability • Ability to manage a distributed team across time zones spanning the West Coast to the UK • Responsibility for information security awareness, training, data handling, and incident reporting as an employee

🏖️ Benefícios

• 100% paid Medical/Vision/Dental for employees • Flexible time off • Parental Paid Leave policy • Monthly internet stipend • Flex days • Leadership team exposure and high-caliber leadership environment • Opportunity to make a direct impact on company revenue and market expansion • Opportunity to build a world-class marketing function

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Desenvolvido por Lior Neu-ner. Adoraria receber seu feedback — entre em contato por DM ou pelo e-mail support@remoterocketship.com
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