Director, Product Strategy

🕒 4 dias atrás

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CivicScience

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2012

💼 Consultoria

📣 Marketing

☁️ SaaS

💰 $15.000.000 Seed Round em 2021-08

Consulting • Marketing • SaaS

A CivicScience é uma empresa de insights de consumo e pesquisa de mercado que fornece análises orientadas por dados e insights preditivos baseados no comportamento do consumidor. Eles monitoram e analisam mudanças nas atitudes, necessidades e intenções dos consumidores para prever tendências, reagir a notícias e ajudar as empresas a otimizar suas estratégias. Por meio de capacidades avançadas de IA e um banco de dados massivo de respostas dos consumidores, a CivicScience oferece segmentação precisa, melhora os resultados de marketing e fornece insights valiosos a uma ampla gama de clientes, incluindo marcas de beleza e serviços financeiros. Suas ferramentas SaaS e de IA permitem que os clientes obtenham insights acionáveis e aprimorem campanhas publicitárias em plataformas digitais.

Descrição

• Develop and drive CivicScience product strategy and long-term product roadmap • Define and evolve the product portfolio, distinguishing products, services, and customized solutions • Create frameworks to evaluate and prioritize new product opportunities • Align product investments with customer demand, market trends, and business priorities • Evaluate the competitive landscape and conduct ongoing market benchmarking • Identify industry trends, emerging technologies, and evolving customer expectations • Make strategic recommendations on market direction and position products for future growth • Assess opportunities to leverage AI and other emerging technologies • Collaborate across business units to identify market opportunities, eliminate product gaps, and address recurring customer needs • Support customer and partner conversations by articulating product vision and long-term direction • Lead product planning from concept through execution • Establish structure and discipline for product planning, prioritization, and roadmap development • Translate business and customer needs into product requirements and user workflows • Develop product positioning and messaging • Communicate product strategy to executives and cross-functional teams • Influence cross-department decision-making through data-driven insights and recommendations • Foster a disciplined product culture focused on long-term value creation

🎯 Requisitos

• 10+ years of experience in product strategy, product management, management consulting, or related strategic leadership roles • Demonstrated success developing product strategy and bringing new products and/or portfolios to market • Strong understanding of data, advertising, competitive analysis, and product positioning • Experience creating strategic product roadmaps and investment frameworks • Knowledge of commercial applications of AI and other emerging technologies • Exceptional analytical, communication, and stakeholder management skills • Established industry network • Ability to influence cross-functional teams without direct managerial authority • Bachelor's degree required • MBA preferred • Preference for candidates in the Eastern Time Zone

🏖️ Benefícios

• Flexible PTO • Medical, dental, vision, and life insurance with premiums fully paid by the company • Employee resource groups • Social activities • Team travel • Stock options • 401(k) • Training programs and learning platforms • Professional development opportunities • Up to 6 weeks of additional parental leave for birthing, adoptive, and foster parents • Matching donations for employee-supported non-profit 501(c)(3) charities • Employee assistance programs • Remote work opportunities • Company-paid medical, dental, and vision premiums for you and your legal dependents • Company-paid life insurance • Short- and long-term disability coverage • Flexible spending accounts for medical and dependent care • Unlimited PTO • Travel and educational opportunities