Senior Field Marketing Specialist

🕒 6 dias atrás

🐊 Florida, North Carolina, +1 estados a mais – Remoto

🐊 Florida – Remote 🌲 North Carolina – Remote 🍂 Massachusetts – Remote

💵 $100.000 - $120.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

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Hack The Box

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2017

💼 Consultoria

📦 Logística

🔒 Cibersegurança

Consulting • Logistics • Cybersecurity

Hack The Box é uma plataforma online de ponta que oferece educação e treinamento em cibersegurança por meio de experiências gamificadas. Ela oferece uma ampla gama de serviços, incluindo labs práticos, competições de cibersegurança e certificações reconhecidas pelo mercado, atendendo indivíduos, equipes profissionais, escolas e empresas. A plataforma foi projetada para ajudar os usuários a desenvolver e aprimorar suas habilidades em segurança ofensiva e defensiva, capacitando-os a enfrentar ameaças cibernéticas do mundo real. O Hack The Box é amplamente utilizado para avaliações de equipes e benchmarking de habilidades em diversos setores e promove eventos envolventes, como competições de Capture The Flag (CTF), para viabilizar o aprendizado interativo.

Descrição

• Own US field marketing strategy, planning, execution, and optimization aligned with regional pipeline, revenue, and target account goals. • Partner with Sales Leadership and BDRs on quarterly plans, ABM initiatives, lead follow-up, and shared pipeline targets. • Build multi-channel programs across digital, content, webinars, partner initiatives, and strategic events tailored to US market trends. • Develop audience-specific messaging and plays for CISOs, security leaders, technical practitioners, and talent executives. • Create targeted plays to help Sales open doors, expand buying groups, progress opportunities, and revive stalled accounts. • Lead end-to-end event execution, including webinars, executive roundtables, and trade shows, with dedicated pre- and post-event follow-up. • Partner with Channel, Technology, and Customer Marketing to run joint campaigns, leverage customer stories, and drive regional advocacy. • Oversee the US budget, track pipeline creation and ROI, and continuously optimize campaigns using sales feedback and data. • Develop the US marketing strategy, build relationships with Sales, identify regional priorities and target accounts, launch campaigns, and establish reporting and optimization practices. • Collaborate with Demand Generation, Partner Marketing, Product Marketing, Content, Digital, Brand, Communications, Customer Marketing, and Marketing Operations. • Serve as the marketing lead for the US market and connect global marketing priorities with regional needs.

🎯 Requisitos

• At least five years of B2B marketing experience, including experience in field marketing, demand generation, account-based marketing, or integrated campaigns. • Experience marketing enterprise SaaS or technology solutions; cybersecurity experience is strongly preferred. • Demonstrated success building regional marketing programs that contribute to pipeline and revenue. • Experience creating marketing strategies that use multiple channels and tactics—not only events. • Strong understanding of enterprise sales cycles, account-based marketing, buying groups, and opportunity acceleration. • Track record of working closely with Sales, Business Development, Partner, and Customer Success teams. • Hands-on experience with marketing automation, CRM, ABM, and reporting platforms such as HubSpot. • Ability to use data and business insights to prioritize programs, evaluate performance, and make investment decisions. • Comfortable setting strategy while also rolling up your sleeves to execute programs. • Strong project-management skills with the ability to manage multiple campaigns, stakeholders, budgets, and deadlines. • Excellent communication, collaboration, and stakeholder-management skills. • Creative, adaptable, and comfortable working in a fast-paced global organization. • Must comply with Hack The Box's US employment requirements; Hack The Box participates in E-Verify.

🏖️ Benefícios

• Medical, Dental & Vision (employee coverage 100% paid for by Hack The Box) • 401K w/ employer match • Employer-paid Life and AD&D Insurance • Supplemental Life Insurance • Short-term and Long-term Disability • Healthcare and Dependent Care FSA • Paid paternity & maternity leave • 25 annual leave days • Home Office Allowance • Dedicated budget for training and professional development, participation in conferences • State-of-the-art equipment • Full access to the Hack The Box lab offerings