Fashion Account Director

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Power Digital Marketing

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

💼 Consultoria

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

A Power Digital Marketing é uma empresa de growth marketing impulsionada por tecnologia que atua na interseção entre dados, tecnologia e inteligência humana para tornar a rentabilidade previsível. A companhia oferece um portfólio abrangente de serviços de marketing digital, incluindo consultoria estratégica, campanhas criativas, inteligência de dados, planejamento de mídia e muito mais para impulsionar cada etapa da jornada do cliente. A Power Digital Marketing é focada em entregar impacto de negócio com transparência, estratégias orientadas por dados (data-driven) e tecnologias avançadas, ajudando marcas a alcançar crescimento sustentado e vantagem competitiva em um mercado hipercompetitivo.

Descrição

• Own a portfolio of 4–6 fashion and apparel accounts • Identify growth constraints, build roadmaps, and hold the team accountable • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem as it relates to the department • Run quarterly Power Circuit reviews across Business, Audience, Product, Messaging, Channels, and Measurement • Maintain understanding of fashion business fundamentals, including pricing, merchandising, and multi-channel distribution • Own senior client relationships and connect creative and campaign decisions to business outcomes through QBRs • Coordinate paid search, paid social, influencer, SEO, email, and creative teams • Consult on customer retention strategy, including repeat purchase rate, cohort LTV, and loyalty mechanics • Manage retention and expansion, lead renewals, and grow MRR • Build multi-threaded relationships across client organizations • Ensure daily use of Iris, nova, Pulse, and Power Circuit systems • Coach and give direct feedback to analysts and specialists

🎯 Requisitos

• 6+ years in fashion or apparel marketing, agency or brand side • Understanding of how creative strategy and media strategy interact • Fluency in the influencer and UGC ecosystem, including briefing, evaluation, and scaling • Comfort with DTC-first brands and understanding of CAC, LTV, repeat rate, and margin by channel • Experience with Meta-heavy media mixes and measurement challenges, including incrementality testing, creative fatigue, and audience saturation • Experience with seasonal brands and building strategies that account for seasonality • Track record of retaining and growing accounts

🏖️ Benefícios

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives