Senior UA Manager, Web

🔥 11 horas atrás

🌐 Polônia, Sérvia, +2 outros países – Remoto

🇵🇱 Polônia – Remoto 🇷🇸 Sérvia – Remoto 🇬🇪 Geórgia – Remoto 🇦🇲 Armênia – Remoto

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Social Discovery Group

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 20 years

🌍 Impacto Social

📱 Mídia

Social Impact • Media • Entertainment

Social Discovery Group é o maior grupo de empresas de social discovery do mundo, focado em resolver os problemas de solidão, isolamento e desconexão por meio da realidade digital. Com 500 milhões de usuários em 150 países, o grupo conta com mais de 60 plataformas globais de comunicação e entretenimento. Com uma equipe de 1. 200 profissionais, a empresa organiza eventos que unem uma comunidade global de profissionais e oferece oportunidades de carreira para quem busca desafios ambiciosos.

Descrição

• Launch, manage, and scale Meta Ads campaigns across Facebook and Instagram for two dating products • Manage both app and web acquisition funnels • Analyze campaign metrics, optimize budgets, improve ROI/CPA/CPI, and scale traffic efficiently • Develop and test growth hypotheses involving audiences, GEOs, placements, ad formats, landing pages, app/web flows, and creative angles • Research competitors and work with the creative team to generate creative hypotheses and prepare briefs • Evaluate creative performance • Build structured reporting and improve campaign management processes • Automate campaign management through rules, tools, and scalable solutions

🎯 Requisitos

• 3+ years of hands-on experience with Meta Ads / Facebook Ads • Ideally experience in dating, gaming, iGaming, entertainment, or other high-volume B2C products • Proven experience managing monthly budgets of at least $100k, ideally scaling to $400k–$500k per month • Strong experience with both app and web acquisition funnels • Strong analytical skills • Ability to work with data, reports, Google Sheets/Excel, GA4, and internal analytics/CRM tools • Ability to explain decisions through numbers • Russian fluency • English reading and writing skills sufficient for working with tools and documentation

🏖️ Benefícios

• REMOTE OPPORTUNITY to work full-time • Vacation 28 calendar days per year • 7 wellness days per year • Bonuses up to $5000 for recommending successful applicants for positions in the company • 50% payment for professional training, international conferences, and meetings • Corporate discount for English lessons • Health benefits, including up to $1,000 gross per year per employee for those not eligible for corporate medical insurance • Equipped workplace and necessary equipment in offices or co-working locations • Reimbursement of workplace costs up to $1,000 gross once every 3 years in other locations • Internal gamified gratitude system with bonuses exchangeable for merchandise, team building activities, massage certificates, etc.