Social & Content Lead

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Logo of Apollo Scooters

Apollo Scooters

11 - 50 employees

🛍️ eCommerce

🚗 Transport

🔧 Hardware

eCommerce • Transport • Hardware

Apollo Scooters is a company specializing in the design and sale of electric scooters, ideal for both commuting and performance riding. Their product line includes a variety of scooters with innovative technology and features, catering to new riders and thrill-seekers alike. With a strong emphasis on cutting-edge technology and customer satisfaction, Apollo Scooters aims to enhance urban mobility by offering a compelling alternative to traditional cars. The company is known for its high-quality scooters that combine style, functionality, and advanced performance capabilities, providing a reliable and enjoyable riding experience. They sell directly to customers through their website and offer a range of accessories and parts.

📋 Description

• You orchestrate. • Your day is directing a roster of creators, affiliates, and videographers, and turning their output into a coherent, compelling story for Apollo — with a native plan for each of our three platforms, not one plan copy-pasted across them. • You trade product and access for content, manage contributors at scale, and run a methodical test-and-learn system that tells us what actually works, by platform, by format, by angle. • You bring the craft to recognize good content and direct it. • But the mandate is building the engine, not operating the equipment. • Per-channel social strategy across YouTube, TikTok, and Instagram — a distinct, native plan for each, aligned to product launches, campaigns, and paid media. • Growth of our YouTube presence and the expansion of our affiliate creator network — our single biggest untapped channel. • Durable marketing pillars and major activations that build traction over time — moving us off the month-to-month guessing and toward a repeatable system that makes Apollo stand out on the strength of our product and story. • A structured creative testing system: hypotheses, variants, results, iteration — not one-off posts. • Monthly KPIs and reporting — clear analysis and recommendations you act on.

🎯 Requirements

• You've independently owned a channel or social strategy and can point to results you drove with no one directing you. • You think in systems — repeatable processes and disciplined creative tests, not trend-chasing one post at a time. • You're AI-native in practice: you automate creator outreach, generate and test creative variance, edit faster, and pull reporting with AI as a default, not a novelty (Higgsfield and similar tools included). • You know YouTube cold — long and short — and you're fluent in what performs on Shorts, Reels, and TikTok, and why. • You're relentless at sourcing and signing creators; cold outreach doesn't faze you. • You're self-directed and organized enough to run multiple creator workstreams without dropping anything. • You can shoot and cut when the moment calls for it, and articulate why a piece of content works — but you'd rather build the system than be the system.

🏖️ Benefits

• A scooter for the summer, on us • Employee discount on the full Apollo lineup • Extended health benefits • A founding-team seat on the function — you're building social from the ground up, not inheriting someone else's playbook

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