Principal Product Designer

Job not on LinkedIn

🔥 0 minutes ago

🌐 Canada, United States – Remote

🇨🇦 Canada – Remote 🇺🇸 United States – Remote

💵 CA$251.6k - CA$302k / year

⏰ Full Time

🔴 Lead

🎨 Product Designer (UI/UX)

👻 Ghost score 0%

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Babylist

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛍️ eCommerce

🛒 Retail

💰 $40M Series C on 2021-11

eCommerce • Retail

Babylist is the leading vertical marketplace and commerce destination for baby products, driving purchase decisions for more than 8 million people each year. It utilizes robust proprietary data, patented technology, and unbiased editorial guidance to recommend expert-tested products to those starting their parenting journey. Babylist registries connect new parents with their community of family and friends who help plan, prepare, and shop for a child's arrival. Founded in 2011 by Natalie Gordon, Babylist has grown from a side project into a generational brand in the $67 billion baby products market.

📋 Description

• Own the personalization experience end-to-end across Babylist’s cross-platform ecosystem • Define the UX vision, strategy, KPIs, quality bar, and 12–18 month roadmap for personalization • Translate company goals into clear design priorities and sequences of strategic bets • Set standards for quality, delight, and product excellence • Plan and execute user research to ground design decisions in family behavior • Use AI-native workflows and ship prototypes or production interfaces directly • Define rituals and practices for AI-first design at Babylist • Build AI-enabled workflows that democratize design tools and enable non-designers to contribute • Mentor and grow designers through critique, pairing, and shared standards • Partner with engineering, product management, analytics, marketing, and merchandising leaders • Help evolve Consumer Tech’s operating model, hiring bar, and craft standards

🎯 Requirements

• Portfolio of shipped consumer product work across web and native mobile • Strong product and design judgment • Experience using AI tools to prototype, explore, and iterate • Ability to build prototypes and production-quality interfaces • Experience with generative and evaluative research • Ability to use qualitative and quantitative evidence in design decisions • Knowledge of interaction patterns, design system conventions, and digital product best practices • Ability to instrument work and track product metrics • Experience mentoring and developing designers • Experience building design systems, rituals, processes, and operating models • Ability to work across team boundaries and adapt to ambiguity • Excitement about AI-first design and AI-native product development

🏖️ Benefits

• Competitive pay and meaningful opportunities for career advancement • Career progression and performance-based advancement • Company-paid medical, dental, and vision insurance • Retirement savings plan with company matching and flexible spending accounts • Generous paid parental leave and PTO • Winter Wonder Week: the whole company takes a paid week off at the end of the year • Remote work stipend to set up your office • Perks for physical, mental, and emotional health, parenting, childcare, and financial planning • Leading tools like Claude and ChatGPT from day one • Twice-yearly company gatherings

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