Paid Media Expert – Google Ads, LinkedIn Ads, B2B Tech Focus

🕒 July 27

🇺🇸 United States – Remote

⏳ Contract/Temporary

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 55%

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Logo of Barrena Branding & Marketing

Barrena Branding & Marketing

11 - 50 employees

Founded 2023

📣 Marketing

💼 Consulting

Marketing • Consulting

Barrena Branding & Marketing is a full-service branding and marketing agency that helps businesses strengthen their digital identity and grow their market presence. With 8+ years of experience, Barrena offers brand and website design, marketing strategy and execution (including fractional CMO services), PR and reputation management, content creation and storytelling, and talent branding and attraction. They serve organizations at all stages — from startups to large enterprises — providing customizable, à la carte services to supplement in-house teams or act as a full external marketing partner.

📋 Description

• Plan and manage paid media campaigns across Google Search, Display, YouTube, and LinkedIn Ads • Build and optimize retargeting campaigns to re-engage high-intent audiences • Analyze performance data and adjust campaigns based on CPL, ROAS, CAC, and other KPIs • Provide regular performance reports with actionable insights • Conduct keyword research and develop audience targeting strategies based on B2B buyer intent • Collaborate with the team to align messaging, creative, and landing page strategy with campaign goals • Stay updated on digital marketing and B2B technology industry trends and best practices • Meet deadlines consistently and communicate proactively about project status

🎯 Requirements

• Proven experience running paid media campaigns for B2B technology companies • Must submit examples of previous paid campaigns, including ad copy, targeting strategy, and performance data • Must reside in the U.S. and work as a 1099 independent contractor • Detail-oriented approach to targeting, budgets, tracking, and reporting • Strong, responsive, proactive, and clear communication • Hands-on experience managing Google Search, Display, YouTube, and LinkedIn Ads campaigns • Experience building and refining retargeting funnels for high-intent B2B audiences • Understanding of B2B funnels, lead generation data, buyer intent, and sales pipeline • Experience setting up conversion tracking, integrating with HubSpot or other CRMs, or launching campaigns alongside content or email marketing strategies is a bonus • 2 years of B2B tech marketing experience required • 2 years of Google Ads experience required • 2 years of LinkedIn Ads experience required • Availability for 5–15 hours per week, depending on project load and availability

🏖️ Benefits

• An open, collaborative environment • Strategic guidance and feedback • Respect for your time and expertise • Ability to grow into other projects with more weekly hours

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