Area Sales Manager – Off-Trade

🕒 June 20

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Berentzen-Gruppe AG

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1758

👥 B2C

🛍️ eCommerce

🤝 B2B

B2C • eCommerce • B2B

Berentzen-Gruppe AG is a German beverage company that produces and markets spirits, non‑alcoholic drinks and fresh-juice systems under multiple consumer brands. The group operates branded product lines, online shops and business channels while maintaining investor relations and corporate responsibility programs. It focuses on beverage manufacturing, brand management and retail/e-commerce distribution both for consumers and business customers.

📋 Description

• You work in the trade channel, build customer relationships, and independently ensure that our brands Mio Mio as well as Berentzen and Puschkin are visible in your territory and that their market potential is fully realized. • Responsible for independently developing the sales territory based on agreed KPIs. • Securing and implementing listings and secondary placements at the point of sale (POS). • Actively managing order quantities at the POS and preventing out-of-stock situations. • Independent management of the sales territory through self-planned routes and market and competitor analysis. • You act as a brand ambassador in the field and make a difference at the point of sale.

🎯 Requirements

• Completed commercial vocational training and several years of relevant professional experience. • Solid understanding of grocery retail structures (LEH). • Residence within the sales territory. • Proficient with Microsoft Office and CRM systems. • Independent, structured and goal-oriented working style as well as entrepreneurial thinking and approach. • Experience and skill in sales negotiations.

🏖️ Benefits

• Plenty of freedom for responsible and independent work. • A pleasant working environment in a team that looks forward to welcoming you. • Open, informal culture and flat hierarchy. • Long-term prospects for career advancement and personal development. • Flexible working time arrangements. • Company car, also available for private use. • Monthly product allowance from our product range and employee discounts. • Corporate fitness program and health offerings.